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October 26, 2006Promo Popcorn Gets Two Thumbs Up
| A promotional video is a great way to introduce a new product or service, but how do you get the right people to watch it? If you believe the old adage that the fastest way to a customer's wallet is through their stomach, try promotional popcorn. That's what HP did recently, and it's generating some positive attention. In their current promotion, they pair promo popcorn with the chance to get free movie tickets after watching their video, closing the loop between getting the customer's attention and getting them to complete the desired action. |  |
Posted by mark at October 26, 2006 9:26 AM
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