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December 15, 2006
Thumbvertising: The Next Advertising Frontier
We've lived through headvertising, sheepvertising, bugvertising and childvertising, and now Sara Lee has launched a marketing campaign built around thumbvertising. Yes, they are like tiny little billboards attached to your hands and, like everything else, they're ripe for the imprinting. With the vertisings ever stop? Not likely. But which came first, the chicken or the eggvertising? (via MIT's adverlab)
Posted by mark at December 15, 2006 8:26 AM
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