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February 13, 2007Japan's Top Promotional Giveaway, Part 2
As promised in an earlier post about Japanese promotional tissues here are some photos of some of the tissue packets I got while I was in Japan. While the general concept is the same, the tissue packets do differ a bit, including different sizes and printed inserts versus 4-color process printing on the plastic packaging itself. Promotional tissues are used by a wide variety of companies, from real estate to bars and restaurants. Since they're primarily distributed near high-traffic train or subway station exits, promoting businesses or real estate in the neighborhood people are entering makes a lot of sense. And, yes, in Tokyo pretty much all train stations are high-traffic.
Posted by mark at February 13, 2007 10:13 AM
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