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May 30, 2007

Clear Ashtray Promotes Healthy Lungs

Getting folks to quit smoking is hard because nicotine is so addictive, but it also makes for fertile creative ground. This outdoor ashtray brings home the impact of smoking on your lungs with a powerful visual. This particular installation/ashtray, produced by German insurance company AOK drove over 6,000 visitors to a stop smoking web site just on the first day they were put up. lung-ashtray.jpg

Posted by mark at May 30, 2007 3:00 PM

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