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December 22, 2007

Elf Promotion Gets Shoppers into Christmas Spirit

TJ Maxx put on an elf-themed promotion in the Chelsea neighborhood of New York to get shoppers excited about Christmas. The promotion included mobile window displays, a whole street team decked out as elves and wacky present backpacks that featured windows showing the hot gift items within. Is there sugar in syrup?elf-promotion.jpg

Posted by mark at December 22, 2007 12:28 PM

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