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November 21, 2008

Following-up: Soda Styles

Earlier this year we did a few posts on promotional advertising by soda brands, including some cool vintage promos, some pogs and lots of coke stuff. And that's not even counting our eleven-part series on TaB. In today's follow-up, we have an interesting three part direct mail promotion that was done by Pepsi to launch their rebranding. It features decades worth of Pepsi can branding as a way to introduce their new look.

pepsi-mailer.jpg

Plus, as a bonus, here are some pogs, and not just any old pogs, either. These are lenticular pogs featuring football stars:

football-pogs-lenticular.jpg

Posted by mark at November 21, 2008 1:33 PM

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