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March 10, 2009Sharpie Uses Obama to Sell Personalization
Sharpie had a sharp idea to promote their personalization service: make souvenir Barack Obama pens and give them out at a blogging conference to promote the service. So lots of people in a position to write about it got customized Sharpies. (via Damn, I Wish I'd Thought of That)

Posted by mark at March 10, 2009 11:46 AM
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