Promotional Products & Marketing Blog

The Slurpee isn’t a soda, but it is a drink that’s full of sugar, and it was just free Slurpee day, so what the heck. Below we have a couple pogs from 7-eleven Slurpees.

(more…)

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

This photo caught my interest for a couple reasons. First, Sprite had a really awesome logo back in the day. Second, Sprite matches? It seems odd at first, but although I think of Sprite as a soft drink, I guess it may have been an important part of cocktail hour for an older generation.

(more…)

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

They’ve got a museum, they’ve got tongue studs, and they have their own medical team. It’s a helluva brand, and they just keep going. At this year’s Cannes Lions awards, Coke won the Design Grand Prix for their visual identity system.

(more…)

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

Why do tech companies love to use promos? If they’re web-based, it may be just about the closest thing they have to a tangible product. Also, though it does seem a bit ironic, conferences and other events are very important places for tech professionals to connect. Given the importance of early adopters, and the fact that particular areas may have relatively small communities where people are involved and innovating, individuals matter, and promotional products can be a great way of reaching them. To start things off, here are some promos from Search Influence, including both traditional items like promo t-shirts, but also some more unique items, like a printed guide they wrote.

(more…)

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

So, Apple isn’t the only company around with a network of developers working on cool software and tools for their platform. Yahoo! has an open development platform they call SearchMonkey, and they also are smart enough to realize that the participants are one of their key audiences. In fact, they apparently deserve no less than this awesome “happy hour in a box” featuring a Heineken mini-keg and six promotional beer steins. Now that’s a nice direct mail promotion! (via Search Engine Land)

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

You may find it surprising that, over the years, this blog has covered branded coffins several times. It started with African coffins designed like consumer products, moved on to the Elvis-themed “Return to Sender” coffin, the Kiss Kasket, and even little varmint coffins as a direct mail promotion. Today, we have the story of a man, who like many of us, just wants to be buried in a giant can of Pabst Blue Ribbon. It’s a heartwarming tale from Middle America, and he actually improves on your standard branded coffin by converting it into a beer cooler so he can enjoy it before it gets converted back for its ultimate purpose.

-

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

It seems like only yesterday that someone invented foamvertising using modified snow blowing machines, and now the new icevertising age is about to begin. Below is a new device that can make perfectly spherical ice cubes without time-consuming manual chipping. Basically, you can take a regular ice cube, put it in the mold and it melts into a perfect sphere, or soon I imagine, an icy logo. The machine exists because in Japan, serious connoisseurs of drinks on the rocks prefer spheres because, having less surface area, they melt more slowly.

More info at Trends in Japan, where they said this: “Contrary to what you might think, bartenders in Japan consistently take home top honors at global competitions, not because of their flashy antics or strange new concoctions but because there is an intense devotion to making simply the best drink, of which perfect ice is an obvious component.”

• 
• 
• 

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
•