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Promotional Drinkware: Glass Is Where It’s At


Logo glassware, typically a mainstay at bars, restaurants and hotels, has gone mainstream. Trendy new styles have been spotted at The PPAI Expo this week, and they work for any company and any promotion.

They’re hardly the traditional pint glasses you’d find at your favorite pub. Yes, this new crop of glass promotional drinkware is made for everyday living, designed with cool features and modern designs. Let’s take a look.

promotional glass tumblerWe can just see this glass tumbler going from the office to after-work errands and then to the gym. People will want to take it everywhere. (We would!) See that silicone sleeve at the base? It guards against bumps and drops. Plus, this tumbler is easy to grab and go with a convenient ergonomic design. The frosted glass is a pretty touch, and hey, because it’s glass, people don’t have to worry if they leave it in their car for a few hours. That’s not the case with disposable water bottles.

 

 

 

 

 

 

 

promotional water bottlesHere’s another stunning style in glass drinkware, and this one’s right in line with the skinny drinkware trend, too. It’s bold in prints such as bamboo, botanical, leopard, peacock and zebra. Who says drinkware can’t be stylish? These tumblers make a definite statement. We love the designs, and we also like the functionality. They feature a leak-resistant cap and a wide-mouth lid for easy filling.

 

 

 

 

 

 

 

 

So, why the trend toward glass drinkware? For starters, it’s an eco-friendly alternative to disposable drinkware and even reusable plastic. People have long trusted glass as a safe, recyclable material, and they know that’s it’s BPA-free.

Also, you don’t have to worry about stains, flavors and smells seeping into glass drinkware. Each sip is clean and refreshing, which means people will want to reach for it again and again.

From a marketing standpoint, glass drinkware is great because it has a high-perceived value. There’s a pleasing weight to glass water bottles that makes them feel substantial and expensive.

Whether you give them as a corporate gift or hand them out at a conference, glass drinkware associates your brand with quality. We’ll drink to that.

Promo know-how tip:

Always consider the color of your imprint—it can make or break the effectiveness of your promotional drinkware. Read on for tips on how to make your logo stand out on glass drinkware.


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Promotional Trend: Technology-Driven Promotional Products


As shown at this week’s Consumer Electronics Show, technology continues to get cooler and more innovative. Promotional items are keeping pace, too. At The ASI Show, technology-driven promotional items were all the buzz. We spotted everything from full-color iPhone accessories to wireless custom printers that allow you to print photos on the spot. (We so want one.)

When it comes to staying relevant and on top of the trends, marketers know that tech products are a must. Whether you give them out as freebies (everyone loves free stuff), or you use them as an incentive, one thing is for sure: tech promotional products give your brand a serious jolt of awesome.

Here are some ways to keep your brand connected to the tech trend:

 

custom iphone speakerWhat we love about this custom iPhone speaker is its simplicity. There’s no need for batteries or cords, so your customers can listen loud without depleting their phone’s battery life. We also like that users have access to the entire screen and can even charge their phones while listening. And, in case you wondering, it’s totally customizable, which means your logo stays front and center on the countertop or desktop.

 

 

 

 

custom usb hubIf you’re in the auto industry or you’re marketing to car enthusiasts, this custom USB hub is such a cool giveaway. Its cute sports-car shape makes it a conversation starter at the office, and front and rear LEDs make it fun and memorable. Your logo is imprinted right on the hood for maximum visibility.

 

custom iphone caseWhen you have an expensive phone, you want to protect it. That’s what makes these custom iPhone cases such great giveaways: they’re truly useful to your customers. Because they fill a need, your customers will use them, getting your brand big exposure. We love that you can show off your full-color logo or product images on these hard cases. They’re instantly eye-catching.

 

Promo know-how tip:

Don’t think tech-driven promotional products are out of your budget; many are a buck or less, such as iPhone stands or screen cleaners. 


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Promotional Trend: Promo Products With Bling


Sparkly things get attention: cars, diamonds, old toasters. The same is true with promo products. Those with some bling are set to make brands shine this year.

At The ASI Show, sparkly promo items were easy to spot—and they were everywhere. We found blinged-out bags, tumblers, apparel and more. If you’re marketing to a female audience, promo products with bling are perfect for adding some panache to your brand.

Bling-y items have long been popular at retail, from sequined apparel to rhinestone-embellished accessories, and they’re a natural addition to a marketing campaign. Glitzy items get noticed, which is exactly what you want when promoting your brand.

Check out these ideas for ways to add pizzazz to your next promo:

 

custom bags

Sparkly rhinestones turn ordinary zippered bags into glitzy marketing pieces. Seriously, how great are these custom bags if you have small items to hand out to your audience? They’re functional, flashy and perfect for getting your logo in front of ladies.

 

 

 

custom coolies

There are two reasons these custom coolies are winners: They work with hot or cold beverages, and they feature gorgeous rhinestone embellishments. Your logo sparkles with every sip (great exposure for your brand), and recipients get an eye-catching, useful gift to keep their drinks at the right temperature.

 

 

 

 

 

 

 

promotional lanyardsThere’s nothing like some sparkle to stand out in the crowd, which is why we love these custom lanyards. They’re great for tradeshows, helping your brand outshine the competition, and they make dressed-up badge holders for the office, too.

 

 

 

 

 

 

 

custom tumblersGlittery drinkware is a hot trend at retail, and many people are even creating their own. (We may, ahem, have tried DIY-ing a tumbler with some adhesive spray and glitter. It definitely didn’t look like these.) When we spotted these sparkly custom tumblers at the show, we were in love. They’re perfectly on trend and such a pretty way to promote your logo.

 

 

 

 

Promo know-how tip:

If bling isn’t your thing, but you still want some sparkle, try opting for promo products with metallic or shiny chrome details. Our Promotions Specialists are happy to round up some ideas for you.


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Promotional Trend: Inspiring Full Color Promo Items


Vivid. Bold. Bright. Full color imprints are once again sizzling hot when it comes to promotional marketing items. At The ASI Show, we were amazed by all the full color promo items on display: tech items, office products, pet gear and more. If you’re craving a colorful promo item, you can definitely get it. (And—shameless plug—we can help.)

Brilliant, intense color was everywhere, and what a wonderful way it is to capture attention. Would you rather hand out a promo item with a single-color logo, or one featuring a gorgeous full color imprint? It’s easy. Full color products have a major impact for your brand and your message.

While a one-color logo gets noticed, a full color imprint inspires and motivates. Whether you’re promoting a tropical destination or a coffee shop, vibrant, colorful imagery will draw your audience in a whole lot more than a black or white logo. It shows, with great clarity, the beauty of your product or offering.

Here are some colorful new ideas straight from the show floor at ASI Orlando.

custom bottle opener magnetsEver rummaged through the drawer in search of a bottle opener? Your customers probably have, too. We were instantly drawn to the dazzling colors on this custom bottle opener magnet—it definitely makes an eye-popping piece in the kitchen. Your customers can quickly spot it on the fridge, and they’ll check out your logo each time they crack open a cold one.

 

custom notepadHere’s a way to make a statement: a full color notepad folio. Imagine handing these out at tradeshows, career fairs or university events. Your brand gets big-time exposure—there’s no missing the stunning, full color imprint on the front cover. The black faux suede spine is a stylish touch, and we like that it includes a notepad. This is a promo item that’s ready to impress.

 

 

 

 

 

custom screen cleaner and pouchTalk about some great giveaways for tech lovers. A full color microfiber cleaning cloth is perfect for keeping screens clean, and a full color pouch is great for stashing earbuds. Your company logo or imagery is sublimated onto the material in gorgeous full color, so there’s nothing to wash off or rub away. It’s a professional and stunning way to promote your brand.

 

Promo know-how tip:

It’s best to select images with a wide range of color and tone, as images with many details are easier to print in full color. Contact our Promotions Specialists to get started on a colorful item for your next promo.


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Spotlighting Promotional Trends From ASI Orlando


We like to keep our finger on the pulse of promotional trends, so we navigated the aisles at The ASI Show to uncover the trends that will maximize your marketing this year. Each day this week, we’ll be highlighting a standout trend from the show. If you want your promotional campaigns to be fresh and relevant in 2013, these are the trends you don’t want to miss.

Our first promotional trend: Skinny drinkware.

First the drinks got skinny (hello Skinnygirl cocktails), and now the drinkware is following suit. Promotional drinkware gets tall and slender for 2013, with silhouettes that are slim and sleek, just like a favorite pair of skinny jeans or leggings.

Dozens of styles of skinny drinkware abounded at the show, ranging from classic aluminum tumblers to plastic tumblers with rhinestone details. How flashy you get with your drinkware depends on the nature of your brand and your target market.

If you’re marketing to an audience of banking professionals, for example, skinny aluminum tumblers in corporate colors are a smart choice. They promote the brand in a modern way, but they’re not over-the-top trendy. If you’re targeting a primarily female audience, skinny drinkware with some bling is a fun option.

You can also make an impact with the color of your drinkware, whether the tumbler itself is bold and bright, or you choose a colorful imprint. Pantone’s color of the year is emerald, so now’s the time to make a statement with rich, lively jewel tones.

Skinny sipping is what’s hot this year, so choose custom drinkware that’s long and slim to keep your brand on the leading edge. Here are four styles we spotted at ASI Orlando today. Like something you see? Want more ideas? Call our Promotions Specialists to get started on your skinny drinkware.

custom drinkware

This promotional drinkware is right on trend with what you’d find at retail. It’s a long, thin glass bottle with an insulated sleeve to keep drinks icy cold.

 

 

 

 

 

 

 

custom water bottlesThese custom water bottles are the perfect example of skinny drinkware in pretty jewel tones. A color-coordinating cap over the drink spout is a nice touch.

 

 

 

 

 

 

 

 

 

 

promotional drinkwareThe bling caught our eye on these custom tumblers, and we also like the unique curved bottom. Pair that with the skinny design and you have an on-trend drinkware giveaway for 2013.

 

 

 

 

 

 

 

promotional tumblersLong and slim, these promotional tumblers are right on trend. White logos look so crisp and bold against the brilliant colors, too.

 

 

 

 

 

 

 

 

 

 

Promo know-how tip:

You can jump on the skinny drinkware trend but still make it your own by customizing different features such as a straw, type of lid or material. 


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Trendy New Promotional Products For 2013


Want to make your brand stand out in 2013? We have a sneak peek at the hot new promotional products for the New Year. These are the items our merchandising experts have been buzzing about, and now you can use them to create a buzz for your company.

See something you like? Our Promotions Specialists are standing by to get started on your promotional campaign. Get a first look at the promo items here, or shop all of ePromos’ new promotional products. And check back often! We add dozens of new promo products each week, and we’ll be bringing you even more sizzling-hot finds for 2013 soon.

 

promotional flags

Say what? Our quotable promotional flags add personality and fun to any memo—they’re shaped like quotation bubbles for something fresh and different. Your logo is a bold imprint on the frosted case, ensuring it gets seen on the desktop.

 

 

 

 

 

 

promotional tablet stand

Whether you’re targeting professionals or students, almost everyone can use a promotional tablet stand. Ours features a sleek leatherette finish, giving your logo a sophisticated look. Your customers can use it to hold their tablet, phone and stylus all at once.

 

 

 

 

 

 

custom water bottle

People get thirsty. Keep them refreshed with our custom water bottle. It features a unique drinking spout that makes it stand out from the rest, and it’s made from a durable Tritan material that resists stains and odors. Choose from seven hot colors to get your logo seen.

 

 

 

 

 

 

custom laptop briefcase

Whether customers are toting their laptops to the office, a coffee shop or on a plane, they’ll appreciate this custom laptop briefcase. It’s designed with the works: a fully lined interior, padded laptop compartment, an interior accessory organizer, and more. Customize it for a promotional gift that will get your logo big-time exposure.

 

 

 

 

 

promotional BBQ set

A custom BBQ set makes a unique, memorable gift because your customers likely aren’t expecting it. This nine-piece set will wow them, too. It’s packed with all the grilling essentials in a convenient carrying case featuring your logo.

 

 

 

 

 

Promo know-how tip:

Don’t wait if you spot a new promotional product you love. Only one company can truly be first with a promo item, so get it in your customers’ hands before your competition.