ePromos’ New York City staffers got into the holiday spirit and chipped in more than two dozen toys for the UberSLEIGH toy drive.
Uber, the service that lets anyone summon a taxi, car or high-end sedan right from their smartphones, turned its shiny black Escalades into UberSLEIGHs to deliver toys to children in need.
The company called upon New Yorkers and residents of 10 other cities around the world to spread good cheer with donations to various charities.
In NYC, UberSLEIGHs are delivering unwrapped toys and baby items to Room to Grow, an organization that provides parents raising babies in poverty with one-on-one parenting support and essential baby items.
Uber initially planned to stop at the first 100 offices that pledged to donate 20 toys or more, but due to overwhelming response, it doubled its number of stops to 200.
ePromos joins the likes of Rag & Bone, Ralph Lauren, and the Breast Cancer Research Foundation in donating toys. That means thousands of toys for Room to Grow and a great feeling of giving back for all those who pitched in.