This is a great promotion, for a great cause. After all, who wants Swedish wine? No one! Solar panel manufacturer Risol was trying to expand sales amongst foreign residents in Tunisia, specifically the French. What better way to compel them into action than to bring them face-to-face with a future so brutal, so terrible, that they would have to act? Accordingly, they created bottles of Swedish wine, vintage 2057, to drive home the point that if global warming persists, the Ljusnan valley will be the new Medoc. The horror!