Logo glassware, typically a mainstay at bars, restaurants and hotels, has gone mainstream. Trendy new styles have been spotted at The PPAI Expo this week, and they work for any company and any promotion.
They’re hardly the traditional pint glasses you’d find at your favorite pub. Yes, this new crop of glass promotional drinkware is made for everyday living, designed with cool features and modern designs. Let’s take a look.
We can just see this glass tumbler going from the office to after-work errands and then to the gym. People will want to take it everywhere. (We would!) See that silicone sleeve at the base? It guards against bumps and drops. Plus, this tumbler is easy to grab and go with a convenient ergonomic design. The frosted glass is a pretty touch, and hey, because it’s glass, people don’t have to worry if they leave it in their car for a few hours. That’s not the case with disposable water bottles.
Here’s another stunning style in glass drinkware, and this one’s right in line with the skinny drinkware trend, too. It’s bold in prints such as bamboo, botanical, leopard, peacock and zebra. Who says drinkware can’t be stylish? These tumblers make a definite statement. We love the designs, and we also like the functionality. They feature a leak-resistant cap and a wide-mouth lid for easy filling.
So, why the trend toward glass drinkware? For starters, it’s an eco-friendly alternative to disposable drinkware and even reusable plastic. People have long trusted glass as a safe, recyclable material, and they know that’s it’s BPA-free.
Also, you don’t have to worry about stains, flavors and smells seeping into glass drinkware. Each sip is clean and refreshing, which means people will want to reach for it again and again.
From a marketing standpoint, glass drinkware is great because it has a high-perceived value. There’s a pleasing weight to glass water bottles that makes them feel substantial and expensive.
Whether you give them as a corporate gift or hand them out at a conference, glass drinkware associates your brand with quality. We’ll drink to that.
Promo know-how tip:
Always consider the color of your imprint—it can make or break the effectiveness of your promotional drinkware. Read on for tips on how to make your logo stand out on glass drinkware.