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      <title>Everybody Loves Free Stuff</title>
      <link>http://blog.epromos.com/</link>
      <description>Everybody Loves Free Stuff is a blog about promotional products with features on outstanding new products, promotional products in the news and marketing advice. We also have features on cool vintage promotional products and promotions we see on the street.</description>
      <language>en</language>
      <copyright>Copyright 2008</copyright>
      <lastBuildDate>Thu, 24 Jul 2008 17:05:21 -0500</lastBuildDate>
      <generator>http://www.sixapart.com/movabletype/</generator>
      <docs>http://blogs.law.harvard.edu/tech/rss</docs> 

            <item>
         <title>Japanese Promos: Cute Mascot Alert</title>
         <description><![CDATA[This Monchan puzzle was a giveaway at a Sanrio store. 

<img alt="monchan-puzzle.jpg" src="http://blog.epromos.com/monchan-puzzle.jpg" width="425" height="203" />

And kawaii is the Japanese word for cute, which must surely apply to this as well:

<img alt="toshi-makun-mascot.jpg" src="http://blog.epromos.com/toshi-makun-mascot.jpg" width="425" height="204" />]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_6.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_6.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">japanese</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">mascots</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">monchan</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">sanrio</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">toshi makun</category>
        
         <pubDate>Thu, 24 Jul 2008 17:05:21 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Celebrity Styles</title>
         <description><![CDATA[I know it's not unique to Japan, but doing a promotional giveaway tied to a celebrity is definitely a doubly effective there. Here are some examples, via <a href="http://www.kilian-nakamura.com/blog-english/index.php/lark-artist-pack-series-japanese-cigarette-branding/">Trends in Japan</a>. A set of DJ Ozoma phone skins:

<img alt="dj-ozoma-phone-skins.jpg" src="http://blog.epromos.com/dj-ozoma-phone-skins.jpg" width="425" height="299" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_5.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_5.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">japanese</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">ozoma</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promo</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">towa tei</category>
        
         <pubDate>Thu, 24 Jul 2008 10:55:43 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Gold Kinoko</title>
         <description><![CDATA[Kinoko are a delicious, mushroom-shaped cookie/chocolate snack. They are so good, and so cute, they are actually <a href="http://www.kilian-nakamura.com/blog-english/index.php/favorite-meiji-snack-food-immortalized-in-gold/">now available in silver and gold</a>. Now that is a classy promo for a cookie.

<img alt="kinoko-mushroom-cookie-prom.jpg" src="http://blog.epromos.com/kinoko-mushroom-cookie-prom.jpg" width="425" height="131" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_4.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_4.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">gold</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">japan</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">kinoko</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
        
         <pubDate>Wed, 23 Jul 2008 08:51:10 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Awesome Train Promos</title>
         <description><![CDATA[Japan has awesome trains. Fast, convenient and clean, they go everywhere. However, I did not know they had awesome train promos <a href="http://www.kilian-nakamura.com/blog-english/index.php/get-late-train-updates-mailed-to-your-mobile-and-other-cool-train-themed-goodies/">until now</a>. Here are some Shinkansen (bullet train) themed soaps and alarm clocks:

<img alt="japanese-shinkansen-soap-cl.jpg" src="http://blog.epromos.com/japanese-shinkansen-soap-cl.jpg" width="425" height="338" />

And here is a model train set and a keychain celebrating the Yamanote line, which is a local train line that runs in a circle in Tokyo:

<img alt="japanese-yamanote-train-key.jpg" src="http://blog.epromos.com/japanese-yamanote-train-key.jpg" width="425" height="471" />]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_3.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_3.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">clock</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">japan</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promo</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">shinkansen</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">soap</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">train</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">yamanote</category>
        
         <pubDate>Tue, 22 Jul 2008 08:44:54 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Reusable Shopping Bags</title>
         <description><![CDATA[Japan is a fairly densely populated group of islands without a whole lot of natural resources, so it's not surprising that they're really advanced when it comes to stuff like recycling. However, they are also really into nice packaging (after all, they do sell fruits in wooden gift boxes). The question is, will <a href="http://www.epromos.com/category/2437.html">reusable shopping totes</a> take off? My guess is yes, particularly now that <a href="http://blog.epromos.com/archives/2008/05/bagvertising_ho.html">even China has banned disposable plastic bags</a>.   

<img alt="japanese-reusable-shopping-.jpg" src="http://blog.epromos.com/japanese-reusable-shopping-.jpg" width="425" height="161" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_2.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_2.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">japan</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">reusable bag</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">shopping tote</category>
        
         <pubDate>Mon, 21 Jul 2008 06:37:02 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Jim Beam Sumo Doll</title>
         <description><![CDATA[I'm not sure what is the opposite of a bamboo toothbrush for people concerned about what they put in their mouths. However, I'm thinking it may be this Jim Beam toting sumo wrestler doll. Here in the US, Jim Beam usually gives out baseball caps and tumbler glasses. No imagination, I tell ya.

<img alt="japanese-jim-beam-promo.jpg" src="http://blog.epromos.com/japanese-jim-beam-promo.jpg" width="344" height="334" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos_1.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos_1.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">giveaway</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">japanese</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">jim beam</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">sumo</category>
        
         <pubDate>Sun, 20 Jul 2008 16:33:19 -0500</pubDate>
      </item>
            <item>
         <title>Japanese Promos: Bamboo Toothbrush</title>
         <description><![CDATA[<a href="http://www.epromos.com/products/bamboo.html">Bamboo promotional products</a> are becoming more popular in the US as part of our move towards more <a href="http://www.epromos.com/category/20402.html">eco-friendly promos</a>. (Bamboo more <a href="http://www.epromos.com/browse/Ne1-N14224.html">sustainable material</a> to produce than most woods and fibers.) In Japan, many bamboo products, including this <a href="http://www.kilian-nakamura.com/blog-english/index.php/bamboo-in-the-bathroom/">bamboo toothbrush</a> are becoming popular as people seek both eco-friendly and healthy alternatives to many products. I personally think the <a href="http://blog.epromos.com/archives/2006/03/wizards_rock_th.html">promotional toothbrush</a> is underrated, and a bamboo one would be even better.

<img alt="japanese-bamboo-toothbrush.jpg" src="http://blog.epromos.com/japanese-bamboo-toothbrush.jpg" width="425" height="216" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/japanese_promos.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/japanese_promos.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">International Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">bamboo toothbrush</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">japan</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promo</category>
        
         <pubDate>Sat, 19 Jul 2008 16:22:58 -0500</pubDate>
      </item>
            <item>
         <title>Soda Styles: Slurpee, Squishee &amp; Pogs</title>
         <description><![CDATA[The Slurpee isn't a soda, but it is a drink that's full of sugar, and it was just free Slurpee day, so what the heck. Below we have a couple <a href="http://en.wikipedia.org/wiki/Pogs">pogs</a> from 7-eleven Slurpees. 

<img alt="slurpee-pogs.jpg" src="http://blog.epromos.com/slurpee-pogs.jpg" width="425" height="435" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/soda_styles_slu.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/soda_styles_slu.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Promo Culture</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">7-eleven</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">kwik-e-mart</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">POGS</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">simpsons</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">slurppee</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">squishee</category>
        
         <pubDate>Sat, 19 Jul 2008 13:20:00 -0500</pubDate>
      </item>
            <item>
         <title>Soda Styles: Vintage Refreshment</title>
         <description><![CDATA[This photo caught my interest for a couple reasons. First, Sprite had a really awesome logo back in the day. Second, Sprite matches? It seems odd at first, but although I think of Sprite as a soft drink, I guess it may have been an important part of cocktail hour for an older generation.

<img alt="vintage-sprite.jpg" src="http://blog.epromos.com/vintage-sprite.jpg" width="425" height="299" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/soda_styles_vin.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/soda_styles_vin.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Retro Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">memorabilia</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">mt. dew</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">pepsi</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">retro</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">soda</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">sprite</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">vintage</category>
        
         <pubDate>Fri, 18 Jul 2008 13:08:59 -0500</pubDate>
      </item>
            <item>
         <title>Soda Styles: Coke Refines Visual Identity</title>
         <description><![CDATA[They've got a <a href="http://blog.epromos.com/archives/2008/03/you_know_youve.html">museum</a>, they've got <a href="http://blog.epromos.com/archives/2008/06/tongue_studvert.html">tongue studs</a>, and they have their own <a href="http://blog.epromos.com/archives/2007/09/cola_emergency.html">medical team</a>. It's a helluva brand, and they just keep going. At this year's Cannes Lions awards, Coke won the Design Grand Prix for their visual identity system.

<img alt="coke-branding.jpg" src="http://blog.epromos.com/coke-branding.jpg" width="425" height="245" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/soda_styles_cok.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/soda_styles_cok.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Logo and Branding News</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">branding</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">cannes lions</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">coca-cola</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">coke</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">design</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">identity</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotion</category>
        
         <pubDate>Fri, 18 Jul 2008 08:56:47 -0500</pubDate>
      </item>
            <item>
         <title>Vintage Needle Giveaways</title>
         <description><![CDATA[Here's something you don't see anymore: sewing needle giveaways from grocery stores. I'm not sure when these are from, but I guess it was back when people might actually sew stuff. The Owl supermarket promo apparently had about 40 needles, which is probably a lifetime supply for an entire city these days. Of course, in a couple years, perhaps the needle kit will make a comeback, along with vegetable seed packets and other survival promos.

<img alt="super-valu-vintage-sewing-k.jpg" src="http://blog.epromos.com/super-valu-vintage-sewing-k.jpg" width="348" height="282" />

<img alt="owl-vintage-sewing-kit.jpg" src="http://blog.epromos.com/owl-vintage-sewing-kit.jpg" width="398" height="443" />]]></description>
         <link>http://blog.epromos.com/archives/2008/07/vintage_needle.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/vintage_needle.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Retro Promos</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">needle kit</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">supermarket</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">vintage</category>
        
         <pubDate>Thu, 17 Jul 2008 13:34:06 -0500</pubDate>
      </item>
            <item>
         <title>Promo Sales Hit $19.44 Billion in 2007</title>
         <description><![CDATA[<table><tr><td>Overall promotional sales were up for the 5th year in a row, reaching $19.44 billion in the US. That's about 3.5% growth, which is modest unless you compare it with many other media: newspapers (down 9%), television (down 4%), business magazines (down 4%), etc. Other bright spots in advertising include event sponsorships (which often include promo use), outdoor, and internet advertising. For 2008, most promotional product suppliers predicted growth, a tough call in this economy. However, if advertising dollars continue to flow our way from mass media, it just might happen. (Industry data from the <a href="www.ppa.org">PPAI</a></td><td><img alt="2007-promotional-product-sa.jpg" src="http://blog.epromos.com/2007-promotional-product-sa.jpg" width="250" height="320" /></td></tr></table>
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/promo_sales_hit.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/promo_sales_hit.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Promo News</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">advertising growth</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">industry size</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional industry</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional products</category>
        
         <pubDate>Wed, 16 Jul 2008 13:10:15 -0500</pubDate>
      </item>
            <item>
         <title>Tech That: Mahalo Says Thanks!</title>
         <description><![CDATA[<a href="http://www.mahalo.com/">Mahalo</a>, the world's first human-powered search engine, is actually probably powered by hydroelectric power, but humans do "find and organize the best links" for their search results. With lots of possible searches, Mahalo depends on lots of humans to create those results, including Part Time Guides, Mahalo Mentors, and Full Time Guides. One way to motivate these folks and bind the Mahalo community together is through promos. They even made a special page on their web site, <a href="http://www.mahalo.com/Show_Us_Your_Mahalo">Show Us Your Mahalo</a>, where they feature user-submitted photos of folks with their Mahalo giveaways. Now that's a great way to say thank you, which incidentally, is what Mahalo means in Hawaiian.

<img alt="mahalo-fan-with-cap.jpg" src="http://blog.epromos.com/mahalo-fan-with-cap.jpg" width="376" height="351" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/tech_that_mahal.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/tech_that_mahal.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Promo Culture</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">mahalo</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">schwag</category>
        
         <pubDate>Wed, 16 Jul 2008 09:43:50 -0500</pubDate>
      </item>
            <item>
         <title>Tech That: Microsoft Stuff</title>
         <description><![CDATA[In a series of posts compiling tech company promotional products, I guess I can't skip Microsoft. Via <a href="http://schwagaddict.com/2008/microsoft-schwag-bag/">Schwag Addict</a>, here are a ton of Microsoft giveaways, from a promo bag, to pens, USB flash drives, mints, a carabiner and more. If I were a Microsoft fan, that would be all I need. Oh, and this <a href="http://blog.epromos.com/archives/2007/06/microsoft_adcen.html">paddle ball game</a>. And that's all I need.

<img alt="windows-live-searchificatio.jpg" src="http://blog.epromos.com/windows-live-searchificatio.jpg" width="405" height="375" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/tech_that_micro.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/tech_that_micro.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Hot Product</category>
        
        
         <pubDate>Tue, 15 Jul 2008 11:39:22 -0500</pubDate>
      </item>
            <item>
         <title>Tech That: Grab Bag</title>
         <description><![CDATA[Why do tech companies love to use promos? If they're web-based, it may be just about the closest thing they have to a tangible product. Also, though it does seem a bit ironic, conferences and other events are very important places for tech professionals to connect. Given the importance of early adopters, and the fact that particular areas may have relatively small communities where people are involved and innovating, individuals matter, and promotional products can be a great way of reaching them. To start things off, here are some promos from <a href="http://www.searchinfluence.com/">Search Influence</a>, including both traditional items like promo t-shirts, but also some more unique items, like a printed guide they wrote.

<img alt="search-influence-schwag.jpg" src="http://blog.epromos.com/search-influence-schwag.jpg" width="425" height="319" />
]]></description>
         <link>http://blog.epromos.com/archives/2008/07/tech_that_grab.html</link>
         <guid>http://blog.epromos.com/archives/2008/07/tech_that_grab.html</guid>
                  <category domain="http://www.sixapart.com/ns/types#category">Seen on the Street</category>
        
                  <category domain="http://www.sixapart.com/ns/types#tag">conference</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">giveaways</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">marketing</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">promotional</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">schwag</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">search</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">seo</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">tech</category>
                  <category domain="http://www.sixapart.com/ns/types#tag">trade show</category>
        
         <pubDate>Tue, 15 Jul 2008 08:58:07 -0500</pubDate>
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