Super Bowl Promos

How do you win a Super Bowl? I think it has a lot to do with team spirit, expressed through team logo apparel and those foam #1 hands. In the case of the Steelers, though, it’s mostly the Terrible Towels:

“Is not an instrument of witchcraft…It is not a hex upon the enemy. THE TOWEL is a positive force that lifts the Steelers to magnificent heights – and poses mysterious difficulties for the Steelers’ opponents only if need be.” online catalog

steelers promos

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