Think promotional giveaways are throwaways? Not at all. In fact, many promotional products can become treasured memorabilia that your customers hang on to for years.
Consider these custom baseball bats signed by Kasey Kahne, driver of the No. 5 Farmers Insurance Chevrolet for Hendrick Motorsports. He autographed them for fans after his NASCAR Sprint Cup Series win at New Hampshire Motor Speedway last week.
These custom baseball bats went straight into the hands of his admiring fans, who will no doubt proudly display this promotional giveaway.
Kudos to the marketing crew at Hendrick Motorpsorts. They showed some real promo know-how by using promotional products to connect with fans. These custom giveaways are destined to stick around for the long haul because they have value to Kahne’s fans.
Promo know-how tip: Promotional products don’t have to be signed by a celebrity or athlete to become a keepsake. Use logo giveaways to mark momentous occasions such as graduations or grand openings. If it’s an event your audience wants to remember, they’ll always hold on to your custom giveaway.