Going green is hardly a new trend, but one thing is for sure: This year’s eco-friendly promotional products are fresh, creative and inspiring. They’re not the same old tired ideas—they’re actually new, and we were impressed by the offerings at ASI Orlando.
We spotted several cool options if you’re aiming to promote your business with environmentally responsible items this year. And why wouldn’t you?
More than half (57%) of consumers consider the environmental impact of the products they use, according to an Ipsos poll. Plus, 66% of consumers think companies should support the environment, reveals research from Nielsen.
Ipsos reports that college grads, residents of the Northeast and young adults are the biggest supporters of green products. If you’re targeting these markets, eco-friendly promotional products can have a big impact on your sales.
Here are some trendy promotional ideas from The ASI Show. You can also check out ePromos’ selection of eco-friendly promotional items.
Bamboo is popping up everywhere, and now you can put it to work for your brand with bamboo custom pint glasses. You win from a green standpoint and a marketing standpoint. These glasses are reusable and made from one of the most eco-friendly materials in the world. We love how each cup is a little different, too, with slight variations in color and texture due to the natural properties of the bamboo.
Want something incredibly cool, different and green? You’ll love these hand-crafted custom bowls. They’re gorgeous décor (we’d put one in the office), incredibly eco-friendly (they’re made from recycled bicycle spokes), and they’re customizable. Oh, and they’re made by artisans from Noah’s Ark, an organization that provides healthcare, education and housing in India. Our minds? Blown. What a great way to associate your brand with something uniquely eco-conscious and socially responsible.
These custom planting kits are packed with everything your customers need to start a garden: a pot, soil and seed paper. It’s a creative way to send a message about growth, and it’s also great for springtime campaigns and Earth Day promotions.
Promo know-how tip:
Many companies are promoting a green message (and have been for years), so if you want your eco-friendly promotional products to stand out, choose something new and different. Let our Promotions Specialists help.