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Ways Businesses Use Promotional Magnets Effectively (With Examples)


Magnets are a go-to promotional premium – and with good cause. Universally useful, incredibly customizable and long-lasting, countless businesses are using these promotional products effectively and in new, unique ways.

That said, modern promotional magnets aren’t a one-size-fits-all – and neither are the businesses and industries using them. There are countless ways to use promotional magnets , including a variety of product types – think business card magnets, refrigerator magnets and more. And, for each custom style and finish, there’s a company utilizing these low-cost magnets to build consistent brand awareness and ensure their message is front-and-center. Some of our favorites?

#1. Local Vendors That Create a Useful Business Card

Business card magnets are some of the most popular promotional products for local businesses. These magnets are useful because they can include prominent contact information and be put on a local resident’s fridge or other highly visible magnetic surface.

20 MM Full Color Business Card Promotional MagnetAs portable as a business card, these 20 mm and 30 mm magnets pack a serious punch for businesses and recipients – unlike traditional business cards, your contact information is on-hand when your customers need it. That means, when their plumbing goes in the middle of the night, there’s no rummaging through wallets and bags, and no trying to remember recommendations. They’ll see your magnet and call you first.

Local businesses aren’t the only ones tapping into business card magnets. Travel companies with reservation lines, insurance brands with customer service hotlines, schools, universities or any business that deals with frequent consumer outreach can benefit from using these products. Include bold branding, a short message and a call-to-action and you’ve got a promotional piece that will always be visible to your core customers – and that’s powerful.

#2. Companies That Set Built-In Reminders

Calendars are a great way to keep customers in the know – and companies using promotional products are doing just that. For those who provide routine, ongoing services – think mechanics, exterminators, primary care physicians and dentists, for example – calendars can be an organic way to remind customers to schedule routine maintenance throughout the year. Often, these critical tasks are overlooked in the hustle and bustle of everyday life – and the chaos of customers’ smartphone calendars.Full Color BIC Promotional Calendar Magnet

Custom calendar magnets are always in a very visible location, be it on the fridge, a magnet door or other household hotspot. By populating your calendar with important reminders or dates – and including prominent contact information so customers can get in touch – you’ll be able to boost engagements, bookings and, overall, ensure your client base is in-the-know all year long. You can even customize the look and feel of your calendar magnets to ensure they stand out.

#3. Brands That Provide a Useful Giveaway

Sometimes it’s more than just a call-to-action and contact – other times just a logo will do the job. That’s where these fridge magnets come in. Designed to stick to a magnetic surface and clip onto photos, menus, coupons or other important information, the bold, colorful and fully customizable magnets do double duty – they announce your brand and can also include valuable info or offers which customers can choose to display or store away for future use.

While many businesses are adeptly using these products, some of the most common uses are for restaurants offering a magnet and menu – then customers don’t even need to open the fridge – the magnet offers up a quick, delicious solution. Other high impact uses include offering a series of coupons or monthly offer mailings that can be popped into the magnet – customers can grab and use anytime, without ever worrying about misplacing their latest deal.

Making Your Creative and Distribution Count

All of this said, creative layouts and use cases are just the beginning – it’s important to get the most bang for your magnetic buck by creating magnets people will want to pick up and use.

As we’ve seen over and over again, one of the best ways to do this is by aligning magnet content and creative with customers’ lifestyles, preferences and causes that matter. The following brands are perfect examples – each maximizes their magnet campaign with clever, compelling lifestyle-first content customers can latch on to and which, through their visible support, drives greater awareness and engagement…all from a single magnet.

The National Alliance of Mental Issues (NAMI) drummed up attention for mental health and, specifically, to eliminate the stigma surrounding these common conditions. Their clever creative called out for drivers to “Put the Brakes on Stigma” with a call out to #MentalHealthMatters, making it ideal to affix to a car. If it’s a cause you believe in, you’d likely be willing to grab a magnet and proudly declare your support to the world.

NAMI Bumper Sticker Promotional Magnet

Likewise, juice bar Raw Juce makes using their magnets a lifestyle choice. By adding one to your car, you’re telling everyone you’re health conscious and you sip local. It’s a smart way to drive added usage – and because Raw Juce leaves magnets next to the register, they’re easy for loyal customers to grab as they go.

Raw Juce Promotional Magnets Left at Checkout Counter

Orange Theory Fitness and Green Monkey Yoga have a similar approach, utilizing magnets to enable customers to tout their wellness-first lifestyle.

Orange Theory Fitness Cooper City Promotional Bumper Sticker Magnet

Similarly, Salt Life – a popular beach and surf brand – gives magnets and bumper stickers so followers and customers can proudly declare they’re living the Salt Life. Affix these magnets and you’re telling the public you’re an avid waterman, who lives and breathes all things ocean.

Salt Life Bumper Sticker

Pet Vet Animal Hospital in Deerfield Beach, FL, also encourages magnet users to proudly declare their affinity – in this case, for dogs. Magnets, which can double as bumper stickers, proudly declare “I Love My Dog” with a call out to the hospital’s phone number.

Pet Vet Animal Hospital Bumper Sticker Magnet

These lifestyle-driven creative executions and clever formats are just the beginning. There are countless uses for these in-demand promotional magnets and countless ways to integrate these low-cost, high-impact premiums into your marketing strategy. Get in touch to learn more and to start customizing your magnets now.


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The Puffer Trend is Taking The Promotional Space by Storm


There’s something about winter that makes us want to hunker down and get cozy—and that’s exactly the vibe we’re getting from January’s Product of the Month.

This month’s pick is our popular “puffy” collection which includes a few winter essentials, perfect for hunkering down, hitting the slopes and, literally, anything in between. On-trend, in-demand and ideal for the cooler months, these quilted premiums are the perfect products for your clients, vendors and employees — but be sure to snag at least a few for yourself…

You Won’t Want to Miss These 3 Top Picks for Winter:Our Puffer Collection

#1. Insulated Drawstring Backpack

Brand this drawstring backpack and you’re good to go anywhere winter calls. The perfect carry-on, weekend bag or road-tripping pack, this is the ultimate seasonal must-have. Not only is it sleek and durable, but its “puffy” factor is sure to stand out in a crowd—and sure to draw lots of added attention to your brand.

Looking for an even bigger “wow” factor? Fill this quilted drawstring backpack with additional premiums, promotional items or even your latest proposal and pop it over to your client. There’s no way this delivery will go unnoticed, or won’t drive a “follow up” on the spot — bonus!

#2. Custom Insulated Tote Bag

This puff packs a serious punch. With a built-in pouch, this go-anywhere, do-anything quilted  tote bag is an ideal bag to load up with some post-slope snacks or a thermos of hot cocoa. And because it has durable straps, it’s easy to grab and go — wherever “go” takes you this winter.

#3. Insulated Can Cooler or Insulated Koozies

If there was such a thing as a cozy Koozies, this would be it. This puffy insulated can cooler keeps drinks ice cold — as if the single-digit temperatures won’t. Available in black, blue and red with an oversized imprinting area, your brand or brand message will pop against any snowy backdrop—and, equally important, ensure your seasonal sips are the perfect temperature whenever you need a drink.

Many of these cold weather essentials have already popped to the top of our clients’ winter wish lists — and with good cause. Consider them the puffy coats of the promotional item landscape, and the products you want hitting your clients’ and contacts’ desks in the New Year.

Get in touch to learn more about our exclusive “puffy” collection.

Missed our Product of the Month from December? Check it out here.

 


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6 Hot Tech Products You and Your Customers “Have to Have”


Who doesn’t want to run faster, jump higher and push just a little bit harder? Exactly. And in the business arena, the equivalent is getting all geared up with the latest and greatest technology – technology that enables you to drive your business forward.

The good news? The hottest tech products are also some of the most affordable and most intuitive – in other words, the perfect gift and perfect corporate premium to give your customers, employees and vendors anytime.New Year, New Tech Promos

#1. Nuckees™ Custom Phone Grip and Stand

Unless you’ve been living under a technology rock, chances are you’ve seen Nuckees (literally) popping up everywhere. The small circular grips attach to the back of your smartphone, then pop out to create a better grip or, even, a stand.

Once you’ve got your Nuckees in place you’ll be able to go from meeting to meeting without missing a beat – or dropping your phone. And when you’re ready to take a breath? That stand makes your phone the perfect private home theater, ideal for a PM or on-the-road binge session.

Our Wood Grain Custom Power Bank in Blue#2. Wood Grain Custom Power Bank

And to ensure you’re Nuckees-boosted phone doesn’t give out? This Wood Grain Custom Power Bank is the way to go. You’ll get an instant jolt from its 3000 mAh, and get your phone back up and running fast. Another perk: this one’s designed for on-the-move professionals, with a wrist strap to keep it close without ever letting it hit the ground.

#3. Budget Security Slide-Action Promotional Webcam Cover

With privacy and security top-of-mind, it’s good to give something that acknowledges your commitment to keeping things on the up-and-up. This slide-action webcam cover adheres to your computer, laptop, tablet or phone, protecting – and covering – the camera lens. Then, when it’s time to hop on a conference call, simply slide to show your face. It’s secure, it’s simple and it ensures only the right people are peeking in.

Our True Wireless Earbuds with Custom Metal Carry Case#4. True Wireless Earbuds with a Custom Metal Charging Case

Tune into those Nuckees-inspired binge sessions or listen to your favorite playlist without ever missing a beat – that’s what we love about these Bluetooth earbuds. Listen for three hours on a full charge, or use the built-in microphone to chat with colleagues or check in with the office. Then, store everything in this sleek, portable metal charging case and do it all over again.

#5. Bluetooth Speaker Custom Water Bottle

Stay hydrated and keep to the beat with this water-meets-music must-have. Perfect for the gym, AM jobs or, simply, kicking back at the park or beach, these water bottles hold either cold or hot drinks – and come complete with a built-in speaker to stream pump-it-up playlists, audio books or, really, anything else that gets you going.

Out Two Tone Wireless Promotional Charging Pad#6. Two-Tone Wireless Promotional Charging Pad

Because, really, you can’t have enough chargers around. These two-tone wireless charging pads utilize Qi technology to ensure a powerful charge fast. With a sleek finish and prominent logo, this charger is perfect for any home, office or waiting area, delivering up to three hours of charge time to virtually any handheld Qi-compatible device.

Get your hands on these must-have tech gifts now, and ensure you’re supercharged into 2019 and beyond. Contact ePromos to learn more and to place your tech order now.


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5 Perks That Make Our SpinSocket A Must-Have For Your Brand


You’ve seen PopSockets® – and, no doubt, you’ve seen kids performing handheld magic with their fidget spinners.

Our Custom SpinSocketOur September Product of the Month, the Full-Color SpinSocket Ring Custom Cell Phone Holder & Stand, marries these two must-haves into a powerhouse promo piece. It’s fun, it’s functional and it’s #trending – it’s, basically, the cronut of the mobile world.

That said, the cool factor isn’t the only reason we love this promo piece. The SpinSocket™ packs a serious punch powered by serious benefits:

#1. It’s an instant nerve-soother and anxiety reducer

Fidgeting can help combat moments of anxiety or nervousness. For many, there’s something about tapping, fiddling or even nail-biting that, in the moment soothes nerves – enter the fidget spinner.

By providing a fidget-focused outlet, pieces such as these encourage immediate relief with a tool designed solely to, well, fidget with. Beyond that, many like the built-in discretion. Instead of sitting around visibly picking or tapping, they’re simply playing with their fidget spinner – or, in this case, their SpinSocket.

#2. It stimulates focus

Research has shown fidget spinners’ movement can help people gain and maintain focus. Others have likened them to squeezing a stress ball which, for people with ADHD, can help steer attention back where it needs to be. Think about how many times you’ve sat in that team meeting, as it barrels into hour two. And, think about how great it would be to have something in the palm of your hands to get your head back in the game. Exactly.

#3. It adds a layer of functionality to your phone

Our smartphones aren’t just phones. They’re everything! PopSockets dig into that ubiquity, specifically on the entertainment front. Grab your phone, throw on a movie and pop out the stand so you, or even you and some friends, can watch, hands-free. Or, better yet, pop your stand out and let your kids watch without their little hands all over the screen – what parent wouldn’t be all over that?

#4. It’s like insurance – but cheaper

Ah, the dreaded screen smash. We all know it. We all hate it. And, when it happens, it costs us a fortune to deal with. And that insurance policy we should have bought when we got the upgrade? Yeah…we didn’t.

Enter the Spinsocket. While it won’t replace your cracked screen, it does make it harder to lose control of your device – and with that added control there’s a good chance you’ll avoid at least a few slips and spills.

#5. It’s an instant convo-starter

Yes, we said it wasn’t about the cool factor, and it’s not. That said, we’d be remiss not to include number five – this promo piece is an instant conversation starter. Expect to be stopped in the elevator, in the waiting room and in meetings as people will want to see cool PopSockets and fidget spinners, while wanting to share theirs. And, if your brand is all over that SpinSocket? Even better.

Ashley, our Account Executive, gives us an up-close look:

Call us today to get your hands (and your BRAND) on September’s Product of the Month, the SpinSocket Ring Custom Cell Phone Holder & Stand.

Missed our featured product from September? Click here.


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LEEMAN NYC Custom Cell Phone Wallet with Ring Phone Stand and Holder


We’ve seen a trend here at ePromos since the start of the new year. Our customers often come to us asking for a gift that appeals to everyone. “What is nice enough for executives, yet affordable enough for trade shows?” They ask. “What will people actually use?”

The answer we’ve been giving them is our custom Cell Phone Wallet with Ring Phone Stand and Holder. Here’s the rational: Most people don’t leave their home without their cell phone. And, the majority of people don’t leave home without their wallet (although as Mobile Wallets become more accepted across the globe, the need for carrying a traditional wallet is diminishing). Not only does this piece serve as a wallet, it’s ring also serves as a stand and a great hand grip.

custom-cell-phone-wallet-ring-stand

Many only carry their license and business cards , using cash less and keeping credit card info stored in their mobile wallet. If you want your brand to travel everywhere your target audience goes, promotional wallets that attach to any smartphone are a smart promotional product choice.

Some additional questions we’re commonly asked where a cell phone wallet is clearly the answer:

What products will keep my brand close-at-hand for my customers?

Take a look at your phone. You are probably looking at the screen. After all, that’s the “business end” of your smartphone. Now turn your phone over. See all that space? You can put that space to good use and put your brand in the hand of your target audience.

Add your logo, brand messaging or other artwork to this wallet with ring holder and phone stand. A cell phone is prime real estate for advertising your brand.

Will an affordable giveaway be an impressive gift?

For employee recognition, high-end gifts are appropriate; however, if your company has numerous employees, a gift such as this leatherette wallet/holder/phone stand is a more affordable choice. The debossed decoration is subtle, your brand name is there, but it doesn’t intrude on the elegant look of the wallet. This is an ideal giveaway for tradeshows, in the office, for your sales team, or as a party favor!

Which merchandise will appeal to the masses that I can giveaway at an event?


We tell our customers that three-in-one promotional gifts make an interesting giveaway at trade shows, conventions, and other large-scale events. They’re typically affordable enough for large crowds while still being extremely useful.

The ring is handy and the card holder sticks to the back of cell phones, boosting the chances that it will get used and your logo will be seen. People love the convenience of having all their necessities in one place.

What types of gifts look like they are for an executive, yet are affordable?

Made by Leeman™ New York, this stylish, leather-look wallet is great for men and women. Another feature that makes this gift perfect for business partners, CEOs, and top-notch customers is the decoration method that is used for your logo.

Embossing is a printing method that raises the image off the product to give it a 3D effect. The opposite of embossing is debossing. Debossing is the art of stamping or printing, leaving an elegant imprint permanently depressed into the product’s surface. The executive you give this wallet to is sure to be impressed – not only due to its attractiveness, but because this patent-pending product is so unique.

How do I choose the right promotional product for my marketing campaign?

Look to ePromos – we’re the “promo know-how people” and we can help you find the right fit.

Some reasons why we love this product in particular:

Think of the convenience of having 3-gifts-in-1! Customers will have one place for a wallet, a cell phone holder, and a phone stand.

1. The wallet has a single slip pocket to carry customers’ credit card, cash, and driver’s license. You can leave the big wallet at home and carry only one item.
2. The metal ring is a convenient and safe grip that allows users to hold their smartphone more easily. It also prevents the accidental fumble when talking, texting or taking a picture.
3. The ring used to hold the phone with one finger can also serve as a cell phone stand to watch videos, Facetime, Skype or remain hands-free on a phone call.
LEEMAN NYC Custom Cell Phone Wallet w/ Ring Phone StandSKU:10008135

 

Each soft case is uniquely designed for perfection in form and detail. They look stylish and feel natural to use. Easily attach this little promo to the flat back of any smartphone using the removable adhesive back. And worry not – should recipients wish to remove it, the adhesive is residue-free. It’s small enough (3-5/8”x2.5”) to fit on the back of any smartphone and large enough to highlight your logo right below the metal ring.

Additional imprint locations and/or methods may be available. Ask your Brand Consultant for details. The wallet is available in black, navy blue, red, and tan. Shop now, or call us to talk through ways we can help you to customize a LEEMAN NYC cell phone wallet for your company.

Love this post? It’s our Product of the Month pick for February, 2018. Check out January’s here.


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How To Keep Your Webcam Covered | ePromos


Webcams revolutionized the way we communicate. Now, you can hold a business meeting with someone overseas from the comfort of your office. The technology is so useful that almost every computer ships with a camera built in.

But webcams also pose a security risk. Since they’re everywhere, they present a tempting target to hackers who might want to spy on your business. If they get access, they could take pictures of you, your business, or even your family. Creepy, we know! But we have a stylish solution that helps to keep you secure.

Now, maybe you saw that picture of Mark Zuckerberg’s computer with tape over the camera. In fact, you might already use a post-it note or sticker on your own webcam. Unfortunately, these low-tech solutions don’t last very long. If you’re not careful, the tape will wear out and fall off your camera. Over time, they’ll also leave a sticky residue that’s difficult to clean.

ePromos’ webcam covers are a sophisticated alternative. Our webcam covers are some of the thinnest on the market but still provide maximum protection.

Security Slide-Action Webcam Cover

It’s User-Friendly

At ePromos, we chose our webcam covers carefully, only selecting options that were user friendly. This promotional slide-action camera cover is so easy to install, anyone can do it!
1. Simply remove the tape that is covering the strong adhesive strip.
2. Position the cover over the webcam.
3. Press down firmly for a few seconds.
4. Slide open or closed with on simple finger movement.

Whenever you’re not using your camera, simply slide the cover closed and enjoy the peace of mind security brings. The plastic protects your office or home from prying eyes. Whenever you want to video chat with someone, slide open the cover and you’re ready to go!

Protects Your Camera Lens

Unlike a sticker or tape, the slide-action cover never comes in contact with your webcam’s lens. This means that, when you’re ready to use it, your webcam is as clean and scratch free as the day you bought it. In fact, an additional benefit of the webcam cover is to protect the camera lens from scratches. Made of high-grade durable plastic, these covers can last the life of your laptop or PC.

Ultra-thin hardware

Despite the slide-action design, these webcam covers feature an ultra-slim profile. This means that most people who use one can still close their laptop without any issues. The sleek design also makes them a perfect to cover the camera on your tablet and smart TV. The design even works with some cell phones!

Note: If a laptop does not close completely it can damage the screen. If the webcam cover prevents your laptop from closing, do not attempt to force the shell to close.

The Perfect Promotional Giveaway

These promotional camera covers are useful and affordable. More importantly, they offer the priceless gift of security. Perfect for tablets, laptops, desktops, or smart TV’s, they can be the perfect giveaway. Whether you’re at a tech conference, trade show, or have a booth at a college campus, everyone will love these webcam covers.

At ePromos, you can customize these slide-action covers with your company logo or name. Then, when your customers use them, your name appears directly above their screen. Your logo’s literally in their face, but they’ll love you for it because you gave them security and peace of mind.

Product Specifications

The approximate size of our webcam cover is 1.5”x5/8” and is available in gray, black or white. The imprint area is ¾”x1/4”, highlighting your one-color logo that is pad printed onto the webcam cover. Ask your Brand Consultant for more details.