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10 Promotional Product Trends Defining the New Decade


Straight off the Floor of PPAI’s 2020 EXPO

Earlier this month at ASI Orlando, we got a glimpse of some buzz-worthy promotional products making their debut. This included everything from 100% recycled clothing to a sticker that tells you when it’s time to re-apply sunscreen. I mean, seriously—isn’t it so wonderful to live in the 21st century? That was the first trade show of the year, and we left Orlando pumped to see what PPAI’s 2020 show in Las Vegas had in store for us. Needless to say, it was one for the books.

2020 PPAI Expo Product Trends

We noticed a few parallels between 2019 and 2020 trends and we’re hoping this constancy may help steer brands towards the right promotional products–if it’s already making a splash in multiple spots, likely you’re onto a branded premium with serious staying power. Without further ado, here are the top ten:

1. Sustainability

Sustainability is the new wave, and vendors demonstrated incredible out-of-the-box thinking with their eco-friendly items at this year’s show.

RainAlertz Umbrella Now uses paper vs. Plastic sleeves which read "We Care"

Most notable in our minds was the change from using a plastic umbrella sleeve to a kraft paper gift sleeve on all RainAlertz ™ umbrellas. One side of the sleeve will read “We Care”. The change will be officially rolled out on all stock by February 1, 2020 and we’re thrilled to be sourcing a brand that shares our same values. #ePromosCares

Another trend everyone’s talking about? Wheat plastic. It’s made with the husk of wheat plants which is typically tossed after harvesting. People are all over this because the husk is now being recycled and refashioned into a form of plastic that is more biodegradable.

Useful items such as wheat utensil sets, are a great alternative to plastic flatware – and perfect to travel with or even leave in the office. Pair it with this 16 oz. travel mug and you’re golden.

Wheat Utensils Kit

Our 2018 and 2019 trends featured the Basecamp® brand specifically because of their efforts to give back a portion of proceeds to wounded veterans. This year, “Sustainability” and “Give-Back” seem to go hand-in-hand, as even more companies are putting an emphasis on social responsibility. One company in particular we’re digging: Miir. Mimimalistic in design, yet functional, sustainable (and gorgeous!), every Miir item comes with a unique Give Code ™ . Recipients are able to use the code to see which exact initiative – whether it be for clean-water, strong communities or healthy environments – the sale of that item helped to support.

Miir products

As your clients catch on to this widespread idea of living a more sustainable lifestyle, they’ll be searching for ways to make the transition in their own lives—and with these branded promotional products, you’ll be able to deliver.

2. Wireless Tech Does Double-Duty

Wires are so 2019. Gone are the days of untangling our headphones and tripping over our phone chargers. It seems every item in the tech world is wireless and created to perform two functions at once—and we’re so on board.

Examples? Think water bottles with built-in speakers and chargers. Mouse pads that double as chargers, with a spot for your pen, of course. And this is just the beginning. Wireless tech is it.

3. AirPod® Everything

When was the last time you saw someone pass you on the street that didn’t have an AirPod in at least one ear? Now, brands are taking advantage of this trend and capitalizing on its popularity. Imprint your logo on one of these cases or phone holders (with a spot for the pods) and you’re sure to catch the eyes of the “tech-inspired”.

Custom Airpod holders

4. Inverted Umbrellas

Inverted umbrellas

Scratching your head? Don’t. They’re the newest innovation in the rain gear sphere, and they’re now available in a pocket size version. The inverted design is wind-resistant so you can finally stop worrying about broken umbrellas on particularly windy days. How you ask? Because inverted umbrellas close away from you (as opposed to down, which you are accustomed to) so they keep all the rain inside and prevent you from getting wet.

5. Wellness & Self-Care

The wellness and self-care trends have been emerging over the last few years and now they’re making their way into the promotional product space. Now, cosmetic, athletic and health food companies have more the opportunities to reach their customers than ever before.

At ASI Orlando, we discovered the “Sunburn Alert Sticker” which, when applied with sunscreen on the body, changes color to let you know it’s time to reapply. Crazy, right?

Some additional trends in the wellness space, which were a bit more “outside the box” than traditional wellness are Blue Light Reduction Eyeglasses, which help the wearer reduce eye fatigue and blurry vision caused by staring at computer screens for oh-so-long. Also popular are lip balm and sunscreen duos, rashguards and fitness bands. Yes, please.

6. Camo Makes a Comeback

camo sweatshirt

Another huge trend that’s trickling its way into diverse product design is Camo. We’ve seen it pop up in unexpected places, such as on water bottles, coasters, stress balls, pens, and more, and not just in traditional green and brown tones—think pink, jewel or muted tones. The trend is only getting bigger, and this is a wonderful opportunity for companies to promote their business while staying on-brand.

7. Total Transparency…

Got nothing to hide? Then you’re ready for the clear bag trend, which is yet again, huge. Last year we saw an explosion of trendy clear bags to cater to the many clear bag policies at stadiums and schools. New for this year? Mesh. Some schools are now allowing students to carry these mesh see-through bags in addition to clear, which poses as a wonderful promo opportunity for brands targeting student, millennial and Gen Z audiences.

mesh and clear bags

8. All Things Travel

As the shift from valuing “things” to valuing “experiences” increases, so do all things travel when it comes to promotional gifts. Everything from travel cocktail sets to packing cubes to updated garment bags are hot this year. One brand in particular that caught our eye? Osprey®. Known for their “All Mighty” Guarantee, “Osprey will repair any damage or defect for any reason free of charge—whether it was purchased in 1974 or yesterday.”

Founded in 1974 when owner Mike Pfotenhauer began hand-sewing made-to-order backpacks for the hikers and travelers that would pass by his home in Santa Cruz, Osprey continues to provide some of the most comfortable, best-fitting backpacks out there. And now, they’re brandable. Stay tuned for more on this trend…

9. Outdoor

Koozie cooler fanny pack

Everything from blankets and flannels to hammocks and packing sets are making waves this year. Something so simple, yet sparked our interest in this category? This Koozie® Can Cooler/Fanny Pack. Not only have fanny packs come back into style recently, but this particular one takes the trend to the next level: it has an attached cooler! Hunting, fishing, tailgating, you name it. This is a winner.

10. Tie Dye and all Things Retro

The past few decades have brought on some very memorable trends, many of which are still very much alive in 2020. Tie Dye is everywhere. Scrunchies have made a comeback, as have cropped Champion® sweatshirts and the classic Puma® zip-up (an updated version is available as well!) Even old-school games like Jenga® and Corn Hole are back in trend, as 70% of millennials are reviving table top games. Fun!

Finding the right product is only half the battle. Contact us, the Promo Know-How People, to promote your brand in a meaningful way this year.

Want to see and experience more promotional product trends from the PPAI Expo? Check out our album on Facebook.

Looking for an insiders perspective on unique trends in the promo world? Follow us here.


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Pantone’s 2020 Color of the Year: Classic and Cozy for Promos


Each year, Pantone names a “color of the year,” which encapsulates the year’s trends, political state, emerging technology, and more – and this year was quite a year.

With an eye on new beginnings and an end to what, for many, was a crazy year, Pantone’s vice president, Laurie Pressman, said her team honed in on colors that provided a sense of familiarity, reassurance, and hope for the future. And where they landed? Pantone’s 2020 color of the year, 19-4052 Classic Blue.

As a serene, classic tone, this hue is super easy on the eyes and super familiar – the perfect shade to make us feel cozy and soothe any end-of-year uncertainties. And, with that goal in mind, we’ve rounded up some of our faves in this on-trend shade. Go peacefully into the new year with any one of them…

For Your Clients

Block-out any storms that 2020 may bring with this great pattern-changing umbrella. When the umbrella gets wet, blue raindrops appear on the top. Our customers love this item – and with an umbrella, you really can’t go wrong.

Another great option – promote the fact that you’re in the know by introducing Pantone’s 2020 color with a custom candy item (request all blue, to make your statement pop)

For the Earth

In 2019, we saw a huge emphasis on environmentally-friendly practices, sustainability, and the benefits of green living – trends that will surely trickle over into 2020 and hopefully into decades to come.

Reusable straws are perfect for reducing waste and keeping those plastic straws out of our oceans and landfills. Choose from six vibrant colors (our favorite is blue, of course), and tote them along to dinner or on a coffee date in their convenient carrying case.

If you want to take your eco-conscious practices even further, consider these Triple Insulated Wine Tumblers. Drinking wine and saving the world? Yes, PLEASE. Its triple-insulated design keeps any beverage hot for 12 hours and cold for 24, and its spill-resistant lid will ensure no beverage takes a tumble at your next party. Brand yours in the classic blue hue and sit back knowing recipients will be showcasing your company all season.

For the Office

Taking notes and writing task lists at work can be overwhelming – except when you’ve got a peaceful classic blue pen in hand. Give your employees, clients and friends the gift of tranquility this year with this a promotional pen. Extra points for one with a stylus or laser – double the function, double the fun (and increase the chances it will be their favorite).

Emphasize privacy with a webcam cover that fits most desktop computers, laptops, or TVs. Bonus: not only do they protect privacy, they also shield webcams from dust, dirt, and other damaging elements. Many available in a classic blue, they provide the ultimate peace of mind on every level.

On the Go

Let’s face it – if our phones die, we panic. Never run the risk of a dead battery with our powerbanks and chargers. Perfect for commuting, road trips, or even as a back-up during a power outage, this lithium-ion rechargeable power bank will always come to the rescue when your clients need a charge. Its space-conscious design also makes it convenient to take along in a purse, backpack, briefcase, or even your pocket!

So, as 2019 comes to a close and we go from Living Coral to Classic Blue, brand your business in Pantone’s color of the year knowing it will be a great one!

Looking for the perfect gift in the perfect color? Get in touch with our expert team to explore Classic Blue premiums – and more.

Looking for an insiders perspective on unique trends in the promo world? Follow us here.

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40 Years of Fun: Happy Anniversary Rubik’s Cube


One of our most whimsical promotional items is celebrating four decades of brain-teasing excitement in the new year. That’s right – the iconic Rubik’s® cube puzzle, a beloved relic from our childhoods, has been entertaining (and often frustrating!) users for half a lifetime now.

World Record Rubik’s

The original 3”x3” cube has – wait for it – more than 43 quintillion possible solutions. If that isn’t impressive enough on its own, it turns out that each of those winning combinations can be achieved in just 20 moves or less. Out of practice? We’ve got your covered – see our tips below.

Long before fidget spinners and sensory boxes, Ernő Rubik, a Hungarian sculptor and architect, invented the mechanical math puzzle. His work was complete by 1974, but it would take another six years to gain wide release. Once it did, the Rubik’s Cube became an instant sensation.

It became so ubiquitous, in fact, that professional-level competitions for solving the Rubik’s Cube are held each year around the world. These events celebrate speed, accuracy, and even the ability to solve the puzzle in extreme conditions, such as while blindfolded.

At the 2018 Cube for Cambodia competition, Australian speedcuber Feliks Zemdegs broke the world record by solving the puzzle in a lightening quick 4.22 seconds. Thanks in part to his jaw-dropping speed, he’s also the only speedcuber to ever win the World Cube Association World Championship twice.

Secrets for Solving

You don’t have to solve the puzzle in less than 5 seconds flat, but you may want a few tips for the next time you pick one up and start messing around. Keep the following in mind:

• The center tiles are part of the puzzle’s core, and they can’t move relatively to each other. This means these squares are already “solved” – instead, your goal is to bring the corner and edge pieces to the corresponding color center tile.
• Lighter colors like yellow and white are easier to recognize, so if you’re going for speed, start with these.
• A beginner’s method to solving the puzzle divides the cube into layers and then applying a given algorithm that keeps the correctly placed pieces where they need to be as you go. For a step-by-step tutorial, take a look.

New Twists on a Cherished Classic

In addition to creating the original 3”x3” cube we most often associate with Rubik’s name, Ernő Rubik is also responsible for mechanical puzzles: Rubik’s Magic (Classic and Master Edition) and Rubik’s Snake. His inventions paved the way for other similarly-styled complex puzzles, the most difficult of which is thought to be the Pentamix – a 9-layered Megaminx dodecahedron-shaped twisty puzzle.

Promo Puzzles

We love a useful item as much as the next person, but not every promo gift has to be function-first.A Rubik’s Cube created with your custom logo is a playful way to send off clients or customers with something to remember you by.

 

 

 

Looking for something that evokes the spirit of this iconic puzzle while also adding value? Consider a Rubik’s wireless speaker, spinner, or mini-highlighter set for even more fun.

 

 

Looking for an insiders perspective on unique trends in the promo world? Follow us here.

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Top Trends of 2019


A Year in Review: 2019’s Greatest Promo Hits

The promotional products industry often sees trends come and go pretty quickly, but every so often there are a few greatest hits that keep on playing. We’ve taken a look back at some of our most popular products and categories to give you the top trends of 2019. These babies are here to stay (at least for the foreseeable future).

Check out 2019’s Top 5 Trends:

1) Technology

In our world of ever-growing innovations, it’s no wonder the technology category is number one on our list. Technology has been a trend for several years running, and that’s not about to change anytime soon. In addition to the usual tech items like USBs and power banks, think wireless everything! Chargers, headphones, speakers – you name it – your customers want it wireless.

Also part of the technology scene, though slightly newer, is smart home tech. From outlet plugs and power strips to doorbells and security kits, this level of technology has become readily available to the public at an affordable rate. Smart home technology proves to be a sound investment for your marketing plan in the coming years.

2) Cause Marketing & Sustainability

Customers like to see a brand giving back. Now more than ever, give-back programs, cause marketing and sustainable practices can make or break a sale. In fact, many consumers actively seek and choose brands with clear sustainability credentials.

What does this mean for marketing? It means stepping up your game in green initiatives or giving back to the community. There are many ways to accomplish this goal, and we’ve seen a substantial uptick in brands doing so throughout the year. As far as products, reusable straws have been huge sellers as well as many other alternatives to single-use plastic.

3) Unique Prints & Materials

One of the trends we’ve noticed since the beginning of the year has stayed surprisingly consistent enough to make it onto our list of Top 2019 Trends: unique prints and materials.

We’ve seen a ton of camo, animal and marble prints as well as iridescent items and rainbow patterns. These eye-catching products have done well all year, and we believe they’ll continue to be strong.

4) Casual Workwear

This year we’ve seen performance wear take off in the workplace. More and more companies are in favor of a business casual dress code over formal. There has been such a shift in office space itself with more businesses adopting remote employees, coworking spaces, open-office concepts and even work-from-home options. With so many changes to how and where we work, it’s no wonder this flexibility has crossed into workwear.

Casual workwear is now more popular than ever. Items such as a simple polo shirt have become the new norm. After all, a happy employee is a productive employee…and a comfortable employee is a happy one!

5) Safety

We saw it early in 2019, and we’ve seen it throughout the year…Safety is a rising trend consumers crave. Items such as safety whistles and combination locks as well as emergency kits and flashlights have been popular promotional products this entire year.

In addition to traditional safety items, clear bags have continued to do well. Many stadiums require clear bags for sporting, concerts and other events, so they have become a popular retail product. This trend has migrated over to the promotional products industry as well as schools and universities. Clear backpacks and even fanny packs have been a big hit this year.

Check back for more industry trends and updates in January when we take our first look at the new products for 2020!

Looking for an insiders perspective on unique trends in the promo world? Follow us here.

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The Top 10 Branded Holiday Gifts of 2019


While it feels as if the holidays are far off, the gifting reality is much different. When you consider the time to browse, sample, brand and print, now is the perfect time to start your holiday gift order. Not only does an early fall purchase ensure you’ve got the right gifts in-hand immediately post-Thanksgiving – the prime gifting window – but it also gives you maximum time to tackle everything from packing and shipping logistics to gift list development.

In other words, while it may feel totally early bird for a holiday gift order, crossing this off your list means weeks to kick back and enjoy the pumpkin spice of it all, while other businesses scramble to find the “perfect” gift.

Better still? We’ve rounded up the best, most sought-after and most #trending gifts of the year – the must-haves topping client’s, vendor’s, partner’s and staff’s wish lists this year. Be the seasonal superstar by locking down one or more of these amazing branded holiday gifts now.

1. True Wireless Earbuds with Rechargeable Case, $11.99
Apple’s® AirPods® burst on the scene this year in a very big way. Now you can leverage the universal appeal and total trend-worthiness of this trend with our True Wireless Earbuds with a Rechargeable Case this holiday season.

Not only are they the perfect gift – who doesn’t like to have music at the ready as they’re jumping on the train, running between meetings or sweating it out on a morning run – they auto-pair via Bluetooth® and work for up to 33 feet. Get up to 90 minutes of charge from the case and up to 4½ hours from a full charge, ensuring your recipients can go anywhere and do anything with these branded earbuds.

2. Stout Double Wall Camp Mug, $12.19

Embrace the great outdoors all year long with these laser-engraved double-wall camp mugs. Ideal for the camper and non-camper alike, these mugs are ideal fireside, couch-side or anywhere in between – and with a spill-proof lid and the ability to keep hot drinks hot for up to eight hours (cold for 12!), your recipients will no doubt take them everywhere.

3. Fuji Lunch Gift Set, $29.49
Consider this a one-two holiday punch: help your clients and customers stick to their post-holidayresolutions while ensuring they not break the bank in the gift-buying lead-up. With an on-trend bento box and water bottle packed into this premium gift set, you’re gifting clients and customers a healthy day every day.

The bento box includes two distinct sections for packing their favorite on-the-go lunches as well asreusable utensils. Paired with the Quench Tritan® Bottle – which comes complete with reusable ice cubes – and you’ve got the ultimate go-to whether recipients are in the office, in the car or dashing between meetings.

4. Touchscreen Custom Gloves In Carry Pouch, $3.65
Who doesn’t love an amazing pair of warm, cozy mittens? You can truly never have too many – but, once your customers, clients and team members slip these on, they’ll no doubt become the seasonal favorite. Keep your hands warm on cold winter days when you are using your touchscreen device with these custom gloves. Perfect for tailgating, sledding or, simply helping make outdoor winter activities a little more pleasant, our Roots73 Woodland Knit Custom Mittens are up to the challenge.

5. Charles River Radius Quilted Custom Vests, $82.09
The perfect winter layering piece, this Charles River Vest will quickly become one of your client’s favorites – and ensure your branding gets out there over and over again. With Roots branding, they’ll want to slip it on, and with soft, comfortable cotton, this breathable vest will be the perfect wardrobe essential – layered with sweaters and jackets in the winter, or open and casual in the warmer months.

6. iLuv® And Click2 Wireless Speaker w/Amazon Alexa®, $46.15
Streaming now accounts for 75% of U.S. music consumption – so chances are, your clients, customers and employees are streaming around the clock, making this iLuv and Click2 Wireless Speaker with Alexa built-in an amazing holiday gift.

Portable, durable and easy to wireless connect, once it’s up and running you can activate Alexa and stream Spotify, Amazon Music, iHeartRADIO and other popular music services instantly. Another perk? They can use the built-in mic to call and say “thanks” hands-free.

7. Iridescent PopSockets® Cell Phone Stand & Grip, $9.99

PopSockets burst on the scene a few months ago and haven’t stopped their meteoric rise.

What looks like a simple enough smartphone add-on actually serves many functions, turning your phone into a hands-free device, selfie mount, personal movie theater or grip. Made from aluminum and soft plastic, it’s easy to attach and POP anytime, ensuring you never lose the hold on your phone.

While there are numerous PopSockets to choose from, this one tops our list because it incorporates another trend we can’t get enough of: the iridescent trend.

These PopSockets have a cool iridescent finish and are laser-etched with your company branding or logo.

8. Dipped Stainless-Steel Bottle, $8.65

Inspired by the never-ending Swell craze, this Dipped Stainless-Steel Bottle is triple-insulated to keep drinks cold for 24 hours or hot for 12 – a whole workday (or three…).

While it’s easy to see who would be the perfect recipient for some of these gifts, there’s no question everyone could do with drinking more water – or, simply, would love to have a go-anywhere, do-anything insulated bottle to tote morning coffee or tea (hot or iced), afternoon soups or smaller hot bites or any other beverage you want to sip on all day long. And when they do, they’ll be reminded of your amazing brand – the brand responsible for their favorite holiday gift.

9. The North Face® Groundwork Backpack, $65.99
North Face is a household name for a reason. This classic backpack is a perfect example of North Face cool, casual and totally versatile – all with your prominent branding to engage and activate recipients and everyone they pass.

That is just the beginning of why the Groundwork Backpack made our holiday list. Yes, it’s cool and yes, it’s classic North Face, but this bag offers a padded back panel with a spine channel and FlexVent™ Suspension for maximum support. It’s so supportive, in fact, that it’s endorsed by the American Chiropractic Association for its ability to reduce pressure and improve ventilation – so you know it’s rock solid.

If you’re giving a bag to an outdoorsy person – that hiker, camper or explorer on your list – they’ll no doubt appreciate the bungee cord for added storage and the two mesh water bottle pockets. If they couldn’t be further from getting OUT, they’ll be all about the floating padded laptop sleeve in the main compartment, plus the padded top handle and a sternum strap that improves comfort and wearability.

10. Gourmet Snacks Gift Box Tower, $27.69
There’s nothing like an incredible SNACK to usher in the holiday season – and this four-tier gift box seals the deal. Add your imprint and a ribbon of your choice and you’re good to ship – and good to receive the countless calls from customers and clients who can’t stop munching on the lemon cookies, honey mustard pretzel nuggets, peanut brittle crunch, shortbread, dark chocolate covered almonds and chocolate hazelnut wafer cookies that pack this pack.

Whether they share it with the office or keep it to themselves, this massive snack tower is the perfect way to share some holiday cheer, and welcome in a happy new year with your best clients, partners and team members.

Get in touch with your ePromos Account Manager to plan and place your holiday gifts order. While you’re at it, keep up to date on all things ePromos, follow us on Facebook, Instagram,Twitter, LinkedIn and Pinterest!


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Clever Promotional Gift Ideas You Can Use


Promotional gifts are a dependable method for getting your brand noticed and increasing business. A few stats that may make your jaw drop:

• 8 in 10 consumers own at least 1 promotional item
• 89% of consumers can recall the name of an advertiser on a promotional product they received in the past 24 months
• More than 50% of consumers keep a promotional product from 1-4 years

…and perhaps our favorite…

• After receiving a promotional product, 85% of consumers do business with the advertiser.

Reasons, such as the ones listed above, are what we are constantly shouting from the rooftops — promotional products need to be part of your marketing strategy. From pens, to drinkware, bags, and t-shirts, there are a ton of tried-and-true options that will make potential customers really happy (success!). But this piece is dedicated to those looking to make a bigger splash by choosing something a bit off the beaten path. There are many benefits to going this route:

• A unique experience/promotional item keeps your brand memorable.
• People will be more likely to share or show off a clever item to others, extending your brand reach and impression.
• A creative product still takes advantage of all the benefits of a regular promotional item, so you won’t be missing out on anything!

Clever Corporate Gift Ideas

Now, onto the promotional goods. Keep in mind, some of these items are things people may never consider buying themselves, but would find very useful if they were to receive one. Which really, pretty much makes them the perfect gift!

2-Piece Stainless Steel Custom Reusable Straws

Reusable straws are having a moment, but that moment is really a movement.

As the threat of climate change climbs, more species are added to endangered lists, and tales of more plastic in the ocean than fish emerge, it’s no wonder the shift to be more environmentally conscious is gaining speed alongside these horrors. One simple change many people are taking notice of is simply switching to reusable straws — and by “people”, we also mean the likes of Starbucks, Coachella, and the City of Portland, all of which recently ditched plastic straws. Gifting a reusable straw is a great way to send a positive message to consumers and join the conversation for environmentally-sustainable choices.

From a practicality perspective, this is a compact, lightweight gift people can easily slip into their pocket or bag — always a great convenience when milling around a crowded convention. While any business could make the case for gifting this set of reusable straws (the need to go green is a universal conversation), it would fit especially well with a brand in the food or beverage industry, such as a coffee shop or café, or beverage brand.

Tool Sets

Most of us are not Tim “The Tool Man” Taylor, and when it comes to fixing things, well, sometimes it’s just easier to call someone. Which isn’t to say we’re incapable of fixing them, but rather we don’t have the needed tools to get the job done — which is why this compact but extremely useful tool set, made by Origaudio®, is an amazing promotional gift. The tools in this set are especially unique, as each piece is multi-use so you get the most out of each and every one. For example, the barrow tool has 10 different uses (multiple wrenches, built-in screwdriver bits, wire stripper, bottle opener, and more). This set is perfect for a low-maintenance person who needs to fix the occasional item around the house; although it’s also the perfect item to stash in your car for on-the-road emergencies. This high-quality tool set is a perfect promotional gift for a business geared towards hardware or home improvement/DIY.

Custom Emergency Kits

There’s nothing quite like the freedom of the great outdoors and being one with nature — until something goes wrong and you realize civilization is miles away. Enter this handy emergency kit. It’s wonderfully clever as a promotional item, because, well, who would ever throw it out? It’s a perfect item to stash in the car, a backpack, or among hiking/fishing/outdoor gear thanks to how compact and lightweight it is.

An emergency kit is a clever promotional gift for a brand geared towards the outdoors (hunting, fishing, climbing, hiking, etc.). Equipped with items like a whistle, knife blade, fishing hooks on line, a cotton fire tinder, among others, this emergency kit is a nice way to show clients you support their interests — and have their backs if something goes wrong.

Portable Custom Lounger

We’re going to cut right to the chase — these portable loungers are, in a word, amazing.

They make for the perfect on-to-go afternoon nap anywhere, but also have a ton of other features to love (as if portable nap ability isn’t enough). They’re huge, with the ability to hold up to 550 pounds, but fold up in a wonderfully compact, small, self-contained bag. They also require no external pump; to inflate them you simply catch the air as you walk back and forth with it. Oh, and the top inflates to create a pillow, and there’s even a pocket for a drink and an iPad®. Comfy, convenient, and environmentally friendly. Not bad at all. From a branding perspective, this large novelty item provides plenty of space to prominently display your company name, logo, etc. Similar to the custom emergency kit above, this item is a great giveaway for any outdoor-related brand, although you could make the case for its relevance in almost any industry. This portable lounger sends a relaxing message — its the item to choose if you’re going for a chill, Zen vibe with your promotional gear.

Foldable Custom Solar Charger

We’re a super tech-dependent society. iPhones®, tablets, laptops — all these items make our life wonderfully convenient and connected. But one of the massive downsides is battery life. We can all relate to the annoyance (and maybe slight panic) of searching for an outlet when our battery life is dangerously low and flashing red. Enter this dreamy foldable solar charger. Its compact design makes it perfect for use anywhere. And it’s wonderfully environmentally friendly, which, as discussed above, is a trending (and serious) topic du jour. This solar charger, like the reusable straws, sends a message of your brand being connected to the green movement. And frankly, it’s just a cool product; a conversation starter. Having your brand imprinted on it is a great way to get in on that conversation. The solar charger is a great gift for a business that wants to send a green message with a high-end product.

2-in-1 Wireless Charging Promotional Portfolio

This smart portfolio is a must-have business item and the newest in charging technology. It features an integrated 5000 mAh powerbank that also functions as a wireless charger. A multitasking dream wrapped up in a sleek design! A blend of old and new, it houses a notepad (like, literal paper), elastic pen loops, and, drum roll, a charging bank, which you can connect to wirelessly. This item is perfect for any business-minded, on-the-go person. It’s a fantastic way to have everything you need for roving meetings — coffee shops, business lunches, conferences, etc. This handsome portfolio makes a wonderful gift from any business-oriented industry, such as a law firm, advertising agency, hospital, or university.

Bottle Shaped Water-Resistant Custom Bluetooth Speaker

This handy Bluetooth® speaker is indeed clever — a tech item with the look of a water bottle

(a wildly popular promotional item) provides an interesting aesthetic. It also provides great functionality, as it’s portable, rechargeable, and even water resistant. It has a rubber carrying handle that can be clipped onto a backpack for ease of travel, especially when at the beach or camping. While it makes for a fun gift for an outdoor, or party-oriented business, a Bluetooth speaker is useful, literally, anywhere. It’s a really good “show off” item that can be used at home or even on a desk.

Stainless Steel Custom Power Bank Water Bottle w/ Wireless Charger Lid

This promotional item will really get people talking — it’s out there, in the most wonderful, tech savvy way. It’s functional, serving a real purpose, but is on theme with items people will love, but not necessarily buy for themselves. Makes a great gift to celebrate employee anniversaries and milestones! This is Stainless Steel Custom Power Bank Water Bottle w/ Wirelesss Charger Lid an new way to keep you and your gadgets powered up at all times. This bottle features a double wall construction and spill resistant lid. The wireless charging pad is built in to the lid, and connected to the bottom of the bottle is a 3600 mAh power bank!

We hope these creative promotional gifts have made you think outside-the-box when it comes to corporate giveaways. Of course, there’s always a place for the more common (and highly popular) items, such as mugs and tote bags, but the items discussed in this piece just bring a little more oomph — which will get your potential customer’s attention (and appreciation).

Check out all of these items, and more, on ePromos.com. Looking for something off-the-wall that isn’t listed here? Get in touch. We’re always happy to brainstorm with you to find the perfect promotional product to increase your brand awareness and wow your customers.