Promo, Brand & Marketing News

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Essential Oils-Promote Beyond the Senses- Product of the Month


Essential oils are a paradise for the senses and provide many health benefits. Essential oils ease the mind, diminish the stresses of life and take the body on a relaxing journey. They energize and promote positive moods. All this goodness from you, brought directly to your customers and potential clients.

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Business Giveaway: Essential Oils

Therapeutic-grade essential oils are a great giveaway for spas, fitness gyms, chiropractic offices, massage centers, private clinics, treatment centers, hotels and more!

These oils have a value-added benefit of showing “care for customers” and are a unique gift from realtors, financial institutions, insurance agents, non-profits, dance instructors, or any other professional service that appreciates customers! In addition, for any organization, essential oils encourage healthy employee habits.

Essential oils are the perfect gift for massage therapists, homeopathic physicians, wellness consultants, specialists, fitness experts and more. These practitioners can also use these essential oils within their businesses as aromatherapy, stress relief, healing, fragrant perfume or simply dilute the oil with fractionated coconut oil and these promotional products can be used as massage oil. Using the same product you are giving away shows clients how much you believe in your choice of promotional products.

Whether you are an event organizer, sponsor or participant, essential oils are a year-round giveaway Individual Packagingthat will not only benefit the event, but they will also benefit the recipient – and keep your brand in good health too! Imagine healthy marketing “tools” at prevention seminars, health fairs, nutrition events, health-related conferences, safety awareness classes, wellness workshops, practitioner meetings, community nights out or a goodie bag insert for any women’s-themed seminar. Customized essential oils are an incredible way to help attendees feel better mentally and physically while promoting your brand.

ePromos has these unique, wellness-enhancing, therapeutic oils that come in a 15ml Bottle with a twist-off cap and dropper for applying the oil. The bottles have a 1.5”x.75” imprint area on the label for your company’s crisp, full color logo or marketing message. An option is to add individual display box packaging with a clear-view cover. Easily apply oils with less mess using a 10 ml. Rollerball Bottle. Available in every aroma.

Essential Oils ON SALE!

Savings of up to 17%, only at ePromos. Get them while supplies last. A Brand Consultant will provide you with all the details.

These 9 aromas are proprietary blends of natural occurring compounds made in the USA and found in the seeds, bark, stems, roots, flowers, and other plant parts. They can be both beautifully and powerfully fragrant with wellness-enhancing scents:

PEPPERMINT promotes healthy respiratory system. No tint.

LAVENDER is a soothing aroma that’s known to help encourage a serene atmosphere. No tint.

TRANQUILITY relaxes the mind and body by combining Lavender & Chamomile, plus marjoram, ylang ylang, sandalwood, vanilla, cedar and lemon. No tint.

EXHALE, as the name suggests, promotes clear respiratory function using mostly Eucalyptus & Peppermint. Laurel, peppermint, tea tree, eucalyptus, lemon and ravensara. No tint.

CLOUD9 consists of Lemongrass & Sandalwood, with touches of lavender, tangerine, elemi, bergamot, ylang ylang and cedar. Look to Cloud9 to elevate the mood and increase vitality. Oil has an orange tint.

LEMON: is Lemon only. Health benefits that range from healthy hair to an immune system boost. Oil has yellow tint.

IMMUNITY: Orange, Clove & Lemon…The clean scent not only smells great, but also boost the immune system. Grapefruit, mandarin, patchouli, clove, cinnamon, eucalyptus, and rosemary. Oil has a yellow tint.

INVIGORATE is a combination of Grapefruit & Vanilla and this combination energizes and positively affects mood, taking away all the day’s stresses. Orange, lemon, grapefruit, bergamot, tangerine, and vanilla. Oil has a yellow tint.

FOCUS consists of Peppermint & Pine with touches of lavender…promotes balance, calmness and well being. No tint.

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Tips and Ideas for Customized Essential Oils

The health benefits of these oils are never-ending and they are easy to use. They can be used through a diffuser for the power of health and wellness in homes, offices, wellness education centers, new mom reunions, healthy lifestyle meetings or parent consultations. Essential oils can be applied to wrists, ears, temples and back of neck. They can provide support for a healthy immune function and help relax your mind and body. Specific oil benefits may include relief from muscle aches, tension/everyday stresses, migraines, jet lag, exhaustion, heartburn and even bug bites! Add a few drops to your bath water to make an immunity boosting spa experience.

Essential oils have many additional uses. They can be used to freshen your kitchen, bathroom, carpets, bed linens and laundry. Or, just add a few drops of essential oils on a cotton ball and place it under the seat of your car for a refreshing smell. Use a few drops of Peppermint essential oil on a cotton ball to repel unwanted houseld pests (like mice or spiders) just as effectively as harsh, foul-smelling pesticides.


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Topping the Promotional Giveaway List: Shinola Journals- ePromos product of the...


Shinola 2Shinola, an American luxury brand that is popular in retail stores worldwide, creates fine quality journals customized for your brand. Shinola is dedicated to creating lifestyle products built to last.

All the journals feature smyth-sewn binding. Not only do the pages lie perfectly flat when opened, this superior hand-sewn binding technique improves the overall durability of the book. For all 192 lined pages, Shinola uses 60 lb. acid-free, archival-quality paper that won’t feather or bleed.

ePromos gives you many options for these linen-covered journals. Choose a hardcover or a softcover in a variety of colors, and select the size you want. The Small Custom Journal (3.75”x5.5”) is a convenient size and can easily be transported in a bag, purse or briefcase. The Medium Custom Journal (5.25”x8.25”) is perfect for personal or business contacts or to-do lists. A Large Custom Journal (7”x9”) can be used for business notes, appointment summaries and ideas for upcoming meetings. The options are endless for the recipient-business strategies, travel notes, creative ideas, recipes, meeting notes or inspirations.

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Adding to the sophisticated look of the journal, a bookmark ribbon, gusseted back envelope and an elastic band closure have been added to mark essential information, keep additional documents and hold contents securely closed. Plus, your logo will literally shine when you pick a silver, gold or black foil deboss. Or you can choose a blind deboss.Shinola 1

All the journals are produced from US-sourced materials, including paper from managed US forests. Trust Shinola to make sure every detail of each journal has been considered!

These journals come with more customizing options to market your business. A full-color promo page can be added to the journals. Imagine the recipient opening their gift and turning to a full-page “advertisement” marketing your business. You can also add a full-color belly band wrap for the outside cover of the journal. Belly bands are an attractive way to package your gift and a prime space to communicate your message. Ideas for the removable belly band include offering a special discount or introducing a new product/service, or maybe you want to announce an event for your company. In addition, a pen (either with your logo or unbranded) can be added to each journal. For all these options, a Brand Consultant will provide you with all the details and costs.Shinola 5


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Rand Paul leading the race so far in cool political merchandise


Wow. We at ePromos have always known that promotional merchandise can provide personality and texture to a brand. It seems that the people behind the Rand Paul for President campaign get it too. Politics are serious marketing, complete with brand messages and slogan, that rival level of expertise you find at top businesses. When you think about it, the Presidency is the biggest business of all, think House of Cards.

On the Rand Paul site, in addition the requisite fund raising/donation system, you’ll find a great promotional merchandise store with all the staple political items including t-shirts, car signs, and lawn signs. What you might not have expected was the “Hillary” section, or rather an “anti-Hillary” section. This section includes items that essentially make fun of Hillary Clinton, including a deleted hard drive, an eye chart stating that hindsight is 20/20 and a catchy phrase “Liberty not Hillary” bumper stickers. The Rand Paul campaign is coming out swinging with this anti-Hillary merchandise and his campaign message comes through loud and clear message – “Stand with Rand and Defeat the Washington Machine”.

Political merchandise is fun and works well for the diehards. To get the products sold, the site even tells you “Political fashion is boring. Rand fashion is cool. Make a statement.”

Top Rand Paul Political Campaign Promotional Items

Promotional Rand Paul Beanie for the coolest supporters

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Real Rand Paul Ray Ban’s just like Rand wears

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Rand Paul Beats Skin

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We certainly hope Rand won’t be a political flip flopper, but there are always Rand Paul Flip Flop Sandals.rand_1024flipflopistandwithrand

 

Visit the Rand Paul store at: https://store.randpaul.com/index.php/

Let’s see how well the other candidates play the political promo game.


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13 Neon Promotional Items To Electrify Your Brand This Summer


Neon promotional items are so fitting for summer. You see bright hues everywhere: apparel, beach towels, nail polish. It only makes sense that promo items follow the neon trend. Neon is, after all, the unofficial color of the season.

For marketers, fluorescent promos are just the way to go bold and bright – and get their brands noticed. This is especially true if you’re marketing to summer travelers.

Two-thirds (66%) of U.S. adults plan to take a leisure trip this summer, according to a new AAA survey. These travelers will hit the road a few times, averaging 3.5 trips during the summer months.

Your brand should go along on these getaways. Think about what travelers need when they’re setting off for a new destination. A great bag for toting to the pool or beach? A handy luggage tag for easily spotting their gear? How about some summer must-haves – sunglasses, sunscreen, or lip balm?

Now, take these promos up a notch – get them in the neon shades of summer. We’ve put together an infographic with 13 neon promotional products to supercharge your promos this summer. Take a look and share!

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Top 20 Inspiring Marketing Quotes


Could you use a little marketing motivation to reinvigorate your mindset? We’ve rounded up 20 inspiring nuggets of wisdom from some of the brightest minds in marketing.

From Steve Jobs to Seth Godin, there’s some solid advice here for all marketers. So whether you’re stuck in a creativity rut or you’re about to launch a new campaign, let yourself be inspired today. Scroll through and share your favorite quote in your social media channels.

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13 Funniest April Fool’s Pranks From Big Brands


In years past, big brands have pulled some pretty clever April Fool’s shenanigans. We have to hand it to them – their off-the-wall products and bogus offerings turned out to get them some great free publicity. (We’re still laughing about these ones a year after the fact!)

Here are 13 of our favorite April Fool’s high jinx from 2013:

1. Google launches Google Nose.

The world is just a sniff away – at least with Google Nose. Touted as “Google’s flagship olfactory knowledge feature enabling users to search for smells,” this one was almost believable. Almost.

 

2. Virgin unveils glass-bottomed planes.

Leave it to Virgin to create the world’s first glass-bottomed plane. It’s terrifying and fascinating at the same time, but it’s not real (yet).

 

3. Gmail goes all blue.

Blue is better – at least when it comes to Gmail. Here’s a technology that’s six years in the making, according to the pranksters at Gmail. The future is exciting!

 

4. Barclaycard lets dogs pay with PayWag.

When your pup is craving a new bone or some fresh kibble, let him pay. That’s the idea behind the PayWag, a contactless payment device for dogs.

 

5. Scope tempts the taste buds with bacon mouthwash.

Bacon enthusiasts everywhere were hoping this was a legit product, but sadly, the bacon-flavored dental hygiene product turned out to be a hoax.

 

6. Google Maps offers “Treasure Mode.”

Google did it again with this hoax that invites people to find a pirate’s long-lost treasure by tapping into “Treasure Mode” on Google Maps. Time to strike it rich! Or not.

 

7. Snickers unveils Snickettes.

When fun-size or bite-size Snickers are just too cumbersome, open a package of Snickettes, which are basically pop-able peanuts. It’s a cute name and it’s chocolate, so we’d try it if it were real.

 

8. Sony introduces Animalia.

Got any tech-savvy pets? They’ll love Sony’s faux line of tech products for dogs, cats and hamsters. There was even a hashtag (#techforpets) for this April 1 hoax.

 

9. Samsung makes SMART Eco Trees.

If it’s from a tech brand and it features the word SMART, you can bet we’re paying attention. Only thing is, Samsung’s big new thing was just trees. That are powered by sunlight and produce oxygen. It was a good try, but they weren’t fooling anybody.

 

10. Honda introduces HondaHAIR.

Talk about the ultimate in convenience – Honda jokingly offered up the HondaHAIR, an accessory that allows for in-vehicle haircuts. Because who wouldn’t want one of those?

 

11. Twitter goes vowel-free.

Last year, the social media site unveiled Twtrr, a free consonant-only service. For regular Twitter, people were told they had to pay for their vowels. Wht??

 

12. BMW gets into the baby products market.

Remember the hype of the royal baby last summer? BMW jumped all over it with the launch of its BMW P.R.A.M. (That stands for Postnatal Royal Auto Mobile.) Marketed to those who are “too posh to push,” it’s a stroller with the works: air conditioning, two- or four-wheel drive, and a soft-top convertible. It actually sounds pretty cool.

 

13. The White House releases a video message.

Okay, it’s not a brand, but we had to include The White House in our roundup of April Fool’s Day pranks. It joined in on the fun by having internet celeb, Robbie Novak (aka Kid President), hop on the official White House YouTube channel for a special message.

 

We can’t wait to see what kind of pranks brands have up their sleeve today. Tell us: Which is your favorite April Fool’s Day hoax?