Promotional Gifts


The 14 Greatest Promotional Gifts For Grads (That They’ll Actually Want)


Have you ever considered giving promotional gifts to new grads? Some 1.8 million college grads are entering the workforce this spring – and promo gifts are just the way for your brand to get on their radar.

New grads might turn out to be potential customers, or who knows, they might even end up working for you. Make sure they know about your business – and that they feel positively about it.

The key is to give grads something useful.

They’re moving up from the college world to the working world, and the right promo items can help them transition (while getting your brand some nice exposure in the meantime).

Here’s a look at 14 of the best promotional gifts for grads in 2014:


1. A functional custom laptop bag.

custom laptop bag

However they were schlepping their stuff in college likely won’t cut it anymore. Help new grads appear polished and professional in the workplace with a great-looking laptop bag.


2. A handy promotional travel tumbler.

promotional tumbler

Now that grads are commuting to the office or job interviews, they’ll appreciate a sophisticated, attractive way to sip their morning coffee.


3. A stylish custom jacket.

custom jacket

As they pack up their university logo hoodies and sweats for more corporate-ready apparel, think about giving grads a promotional jacket they’ll be proud to wear around the office and to client lunches or after-work drinks. Consider a tone-on-tone logo so the branding is subtle.



4. A promotional lunch bag with some flair.

promotional lunch bags

They’re not eating in the dorm cafeteria anymore. New grads will get a lot of use out of a fashionable, reusable lunch bag – and you’ll be helping them save money on lunches out, too.



5. A promotional picture frame.

promotional picture frame

Help new grads spruce up their workspace or new digs with a custom photo frame. It’s best to go neutral – think silver or black – so it meshes in any corporate environment.



6. A custom business card holder.

promotional business card holder

When grads land a job after college, it’s exciting getting that first batch of business cards. A stylish business card holder lets them display their professional chops while keeping your logo always visible.



7. A gourmet food gift.

gourmet food gift

After years of Ramen and mac and cheese, grads will welcome a more sophisticated snack. You could opt for an elaborate gift basket or keep it simple with individual packages of treats. Even better if the food gift includes another promotional item like a mug, box, picture frame, or cutting board.



8. A cool promotional speaker.

custom speaker

Gone are the days of blasting music from their roommate’s computer. Give grads a sleek, portable way to listen in their cubicle or at home.



9. A sophisticated custom coaster set.

custom coasters

As grads upgrade from the hand-me-down furniture of their college years, give them a way to keep their new stuff looking spiffy. Custom coasters are a creative way to give your logo a permanent home on grads’ coffee tables.



10. An engraved promotional pen.

promotional pen

Whether it’s a job interview or an important meeting, new grads exude professionalism when they pull out a sleek-looking writing instrument. And, hey, they don’t have to be expensive to be expensive-looking.



11. An interesting custom desk accessory.

custom desk accessory

Give grads a unique promo item for the desktop and your brand becomes a topic of conversation in the office. Just make sure it’s functional or it’ll never get used (or seen).



12. A custom cell phone charger.

custom power bank

Nobody wants to stay tethered to the wall while their phones charge. And nobody likes packing a gazillion power cords while traveling. Grads will get a ton of mileage out of a promotional cell phone charger or power bank.



13. A professional-looking custom padfolio.

custom padfolio

Grads can use a promotional padfolio to transport resumes and cover letters to job interviews, and when they do score that first gig, it comes in handy in the workplace, too.



14. A nice promotional corkscrew.

promotional corkscrew

Cheers to new grads! Since dollar beer nights are in their past, they can make the shift toward more refined imbibing with a custom corkscrew.


So, there you have it: 14 great promotional gifts for grads that’ll be useful to them in their new endeavors and provide excellent exposure for your business.

What would you add to the list?

Photo credit: Thompson Rivers via photopin cc


Corporate Gift Ideas For Every Holiday

The holiday season is no longer limited to just Christmas time. Today’s society celebrates holidays big and small. From National Cupcake Day (December 15) to Boss’s Day (October 16), there’s no shortage of celebration. With that in mind, there are plenty of opportunities to market your brand in terms of creative corporate gift ideas. From client gifts to rewarding your hard-working staff, corporate gifts are an easy way to show gratitude. More importantly, creative holidays, such as National Teacher Appreciation Day (May 6), can also be used to further market your brand and expand business.

Corporate Gift Ideas for Every Holiday by ePromos

Laptop Bags – The Corporate Gift Idea They Will Love

When coming up with corporate gift ideas, functionality is just part of the equation. Investing in gifts that receive exposure will help employees show off their company pride as well as bring attention to your brand. Custom laptop bags and backpacks offer a resourceful and innovative gift idea. What better way to market your brand and give employees a carrying solution for their work necessities and personal items? An employee’s bag will be seen by everyone the bag’s owner comes in contact with from home to the office and vice versa. Custom laptop bags also give your workforce a uniformed look at the office and out in the field, which adds instant company banding.

promotional cellphone charger

Power Up With Cell Phone Accessories

A new and popular corporate gift idea comes in the form of cellphone accessories. It’s no secret that a large majority of Americans own a cellphone, in particular, a smartphone. These devices accomplish incredible things, however, anyone who enjoys mid-day Twitter updates or battling it out with Candy Crush can tell you that battery life can be an issue. Consider supplying your workforce with custom cellphone chargers brandished with your company logo. This item will impress your staff and provide them with the convenience of having their phones charged throughout the day.

A custom cell phone case, complete with the company logo and name, also makes for a memorable holiday present. Offering protection and style, logo cell phone cases for the iPhone show off your brand and provide an easy way to keep your company front of mind. Finding great corporate gift ideas is easy with ePromos. Whether it’s for Christmas or National Margarita Day (February 22), impress your staff or clients with the ultimate gift next holiday.


3 Takeaways From The Swag Bags At The Golden Globes

This year’s Golden Globes swag bags were, as usual, filled to the brim with a mishmash of luxury gifts. Celebs took home a variety of goodies including facial treatments, fragrances, make-up and waterproof speakers all packed in a covetable bag – a Dooney & Burke bag for ladies and a Travelpro garment bag for the guys.

Swag bags always generate a lot of buzz at red-carpet events, but even if you’re not hosting A-listers, you should still know the basics of putting together an epic swag bag. They’re a great way to show people you appreciated their attendance at your event – whether it’s a grand opening, conference or, well, awards ceremony.

swag bags

Here are three takeaways from the swag bags at the 2014 Golden Globes:

1. Pay attention to your presentation.

The first step to an epic swag bag is the bag itself. It’s just as exciting as the contents inside, and it’s also a first impression of the gift. Select a bag that’s the appropriate size for what you’re giving away – you don’t want items spilling out of the bag, and you also don’t want it to be so large that gifts are rattling around inside.

The bag sets the tone for the entire gift experience – make it representative of the event, and make it relevant to attendees. If you’re creating swag bags for a teacher’s conference, for example, consider using insulated lunch bags to house your gifts. If swag bags are for a grand opening, reusable tote bags will get your brand continued exposure.

2. Give people items they actually want.  

The Golden Globes (and really all awards events) nail it with the swag bags – they’re always filled with swoon-worthy gear and products. Your swag bag doesn’t have to be worth hundreds or thousands of dollars for it to be cool – it just has to contain gifts that people are actually happy to receive.

Determining the items to include in your gift bags depends largely on the audience attending and what you want to market. Do you have a ground-breaking new product? Consider including a sample in each bag. The contents of your swag bag should be swanky enough for it to be labeled a swag bag. Otherwise, it’s just a hodgepodge of freebies that may or may not end up in the trash.

3. Always consider the quality and functionality of the gifts.

It’s better to include one or two useful gifts with a high-perceived value than a handful of inexpensive giveaways. This isn’t a booth at a tradeshow where the goal is to hand out as many promo items as you can to get your name out there. This is an opportunity for you to engage with event attendees in a lasting, memorable way. Make your swag bags unforgettable by including a few choice gifts that will really wow attendees.

Swag bags can either impress or fall flat. To make sure yours are on the right track, always do a gut check: Would you be excited to receive the swag bag? Take a cue from the Golden Globes to get on the path to sensational swag bags – no matter what your budget and who’s attending your event.


What Happens To Promo Products That Are Misprinted?

Sometimes, promo products don’t turn out the way they should. It could be a smeared imprint, incorrect color, or just simple human error, such as Notre Dame’s misprinted stadium cups.

When things go awry with promo items, marketers can’t use them. So what happens to them?

Typically, they’re donated, kept for internal use, sold at flea markets, or used as random samples. And sometimes, if the customer requests it, they’re flat-out destroyed.

But all misprinted promos aren’t deemed unusable or kept hidden away lest anyone see the error. Sometimes, they can meet a very happy fate – they can brighten the holidays for children in need.

Hope's daughter, Aubrey

Aubrey, the 5-year-old daughter of ePromos’ Hope Binegar, collected items for other children instead of receiving birthday gifts.

Hope Binegar, ePromos’ Senior Merchandising Manager – Vendor Relations, recently spearheaded a project to do just that. Or rather, her daughter, Aubrey, did.

Five-year-old Aubrey decided to forgo presents for her birthday last week. Instead, she asked friends and family to donate items for Operation Christmas Child, the world’s largest Christmas project of its kind. Organized by Samaritan’s Purse, a non-denominational Christian relief organization, Operation Christmas Child sends gift-filled shoeboxes to children in need around the world. The organization, which began its National Collection Week on Monday, hopes to collect 9.8 million shoeboxes this year.

promo products

Binegar received enough promo products to fill 50 shoeboxes.

Binegar, in conversation with two of ePromos’ suppliers, Prime and Hit Promotional Products, mentioned her daughter’s mission to collect items to fill the shoeboxes.

The response was immediate. “They both jumped right in,” she says, “sending us enough stuff to fill 50 boxes.”

promotional gifts

A colorful assortment of misprinted promo items went into each shoebox.

Binegar received a plethora of promo products: journals, pens, rulers, balls, drawstring backpacks, light-up yo-yo’s, toothbrushes, crayons, candy and toys galore.

She enlisted the help of her fellow church members to help pack the promos into boxes. “We set up an assembly line at my church,” she says. “There was a checklist that went into each box, and an adult would personalize each box with random donations, making it a girl or boy box.”

gathering promo products for donation

It took a team of volunteers to get all the promos packed up.

Binegar and her team of helpers transported the packed shoeboxes to a central collection point near her church in Mobile, Alabama. Aubrey collected enough funds to cover shipping costs (about $350 to ship 50 boxes).

Binegar says Aubrey sets aside 10% of her allowance to giving throughout the year, and she also put her birthday money toward Operation Christmas Child. Last year, Aubrey collected enough items to fill 10 boxes along with $70 in funds to ship them.

As a parent, Binegar says it’s rewarding to see her child eager to help. And as a promotional products professional, it’s great to know that misprinted promo products will bring a smile to children on the other side of the world.

“It’s fulfilling to see the items go to someone who needs them instead of being sold for pennies or being destroyed,” she says.


Four Things You Didn’t Know About Promotional Stress Balls

promotional stress ballsWhen stress creeps up on your customers, help them out: Hand out promotional stress balls. These palm-sized stress-busters imprinted with your logo can do wonders at relieving tension, which according to studies, is at an all-time high. Surprise, right?

There’s more stress in people’s lives than there was 25 years ago, according to research from Carnegie Mellon University. Stress jumped 18% for women and 24% for men from 1983 to 2009, with the highest stress levels reported among women, people with lower incomes and those with less education.

When left untreated, this stress can wreak havoc – from fueling cancer to raising the risk of heart attacks.

Why not set your customers on a peaceful path while you’re marketing to them? Custom logo stress balls are ideal for helping people de-compress and promoting your message. Here’s what you may not know about small but powerful promo stress balls:

1. They do actually relieve stress.

Stress relievers aren’t just colorful, cost-effective marketing tools. They do what they’re intended to do – for real. When people are stressed, their bodies tense up and they physically clench. Stress balls prompt them to squeeze and release the energy, bringing on immediate relaxation.

2. They’re not all the same.

You can choose from foam, latex, plastic, rubber, vinyl and more for your promo stress balls, and you can get your logo pad printed or screen printed. We have more than 400 options to fit any client, campaign or theme, and if you don’t see what you want, we’ll find it for you.

3. They engage the senses.

With a squeeze of your promotional stress relievers and a deep breath, customers can be relaxed or energized. Relief is only a whiff away with aromatherapy stress balls in scents such as citrus blast and fresh berries. These stress balls are commonly paired with promotional candles for the ultimate relaxation promo.

4. They’re multifunctional.

Stress relievers can serve more than one purpose. You can choose stress balls that are also cell phone holders, pens, whistles and keychains. The novelty factor makes them great conversation pieces, too.

Take customers to their happy place – give them custom imprinted stress relievers. They get the health benefits, and you get the increased brand exposure.

Promo know-how tip:

Most custom logo stress balls have a round imprint area, so don’t try to cram in too much. Keep it to your logo for a large, crisp imprint. Have questions? Just ask our expert Brand Consultants.


Why Promotional Products Are A Must In Employee Recognition Programs

Are you using promotional products to reward your company’s employees? You should be.

Companies with recognition programs in place have more engaged employees and a voluntary turnover that’s 31% less than companies that don’t say thanks, according to research from Bersin and Associates.

Show some love to the people who keep your business churning and your customers happy. And we’re not talking about giving them a prime parking space or a free afternoon off.

custom messenger bagThose are nice perks, but they’re intangible. They get used up and forgotten. Promotional products are lasting reminders of your gratitude.

Here are three reasons why promo products should be the foundation of your employee recognition programs.

1. They reinforce the company culture.

When employees receive company-branded products, it solidifies a certain aspect of the company culture. A customer service award, for example, fortifies a culture of doing what’s right. A sales award highlights a culture that rewards hard work. Don’t just recognize employees for their tenure—celebrate what they’re doing successfully.

2. They inspire achievement.

Promotional products are visual reminders of an employee’s success. Whether it’s a luxe leather bag or a sleek glass award, every time employees glance at a recognition item, it’s inspiration to keep moving forward.

3. They make a thank-you more meaningful.

A kind word is always welcome, but promotional products are powerful ways to recognize employees for their achievements. They show your employees that you value what they’re doing day-to-day. Your thank-you becomes tangible, public and lasting.

Nobody likes to slog away in their careers without a nod of appreciation. Give your team promotional products to recognize them for a job well done. It makes the recipient feel appreciated, and it’s just good business.

Promo know-how tip:

Provide promotional products for employees to use in peer-to-peer recognition—it doesn’t always have to flow from the top down. Our Brand Consultants can deliver some exciting options to kick-start your recognition programs.