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A New Kind of Smoking Jacket


Here’s one more example of a stop smoking promo, an update on the smoking jacket. In this case, the jacket is not only designed to be worn while smoking, but also raises awareness of the health effects. According to the jacket’s creator, Fiona Carswell: “When wearing the jacket, the smoker exhales cigarette smoke into a one-way air valve in the collar, trapping it in. The smoke is then channelled through some tubing to a pair of plastic lungs on the front of the jacket. Inside the lungs is air-filter material which darkens to a brownish stain after repeated exposure to smoke.”

smoking jacket


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