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Leica Gummy Bears: Hidden Relevance


What looks like an attractive, if ordinary, promotional tin of gummy bears for Leica actually has a couple subtle features that make it particularly relevant to the venerable camera manufacturer. One is that the circular tin mirrors the shape of a camera lense, which Leica happens to be famous for (along with their outstanding viewfinders). The second reason is that Leica is a German manufacturer, and gummy bears (or should I say Gummib舐?) were invented and first became popular in Germany. leica-gummy bears

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