When the Amazon Kindle first hit the market in 2007, a lot of people were skeptical. Would people really welcome the age of digital books with open arms? A few years later it’s safe to say that the answer to that question has been a resounding YES. While print books aren’t quite dead yet, Amazon reported nearly a year ago that consumers were already buying more Kindle eBooks than print books! The speed of this transition has been impressive, considering Amazon had been selling print books for 15 years and eBooks for less than 4 when digital copies won the top spot.
The success of eBooks isn’t limited to just Amazon and its Kindle. The entire industry is pushing more digital copies now thanks to the popularity of mobile devices like eReaders and iPad-style tablets. In fact, eBook sales tripled from 2010 to 2011 and are expected to reach a staggering $9.7 billion by 2016.
With such aggressive growth on the horizon, now is the time for your business to ride the coattails of these skyrocketing trends!
There are already dozens of custom iPad cases, promotional eReader cases, and logo media sleeves available for your business to take advantage of. These products are a smart, savvy way to promote your brand and impress customers and prospects that own these devices. Putting your logo or marketing message on a case or sleeve will ensure it’s seen every time the device is used, which is ideal for any business that wants more advertising reach and brand exposure in schools, offices, crowded subway cars, libraries, and other public gathering spots. These custom cases also make excellent corporate gifts for companies trying to “wow” their best clients with something useful and fresh.
Don’t wait until the competition beats you to it or the market becomes saturated with custom cases – act now to get in on the ground floor of an exciting new tech trend!